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Social media marketing trends for 2022

Inside Retail

If your business is using social media, it’s imperative to keep tabs on the ongoing and forthcoming trends to weave them into your marketing. Let’s take a deep dive into how social media will transform the marketing practices in the year ahead. The number of Australian consumers who made purchases through social media in 2020 was 5.3

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Analysis: Why Asia’s collectable toy market is only getting started

Inside Retail

Statista estimates China’s collectible toys market was worth around US$1.4 In contrast to the conventional toy market, the customer demographic of collectible toys is dominated by adults. Certain collectable toys have a high rate of return, which has attracted a lot of investors to this market. Eyes on other Asian markets.

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Four out-of-the-box influencer marketing strategies

Inside Retail

Like just about every industry, the influencer economy evolved significantly from 2020 to 2021. In short, the old rules of influencer marketing were out — and to succeed, brands, like influencers, had to think outside the box. million EMV from June 2020 to May 2021, more than doubling its $1.7 million EMV. content creators.

Strategy 130
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Sessions & Speakers for ACTION IN RETAIL 2020 Announced

RetailMinded

DENVER, CO — July 16, 2020 — ACTION IN RETAIL is pleased to welcome Co-Hosts IBM, Lightspeed and Zoovu to their debut, virtual experience that will provide inclusive, diverse and accessible business solutions and content to help retailers of all sizes navigate and thrive as the sector builds back better. Dax DaSilva | CEO, Lightspeed.

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The Iconic highlights diversity in new beauty campaign

Inside Retail

Featuring a range of faces representing beauty across gender, age groups, ethnicity and culture, and star, the campaign aims to strengthen the brand’s beauty offering and its online market. The brand says it wants to celebrate beauty in all its forms and the new campaign introduces its definition of beauty. .

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Banned Chinese cotton is widespread in global retailers’ merchandise – survey

Inside Retail

The US enacted a law in 2021 to safeguard its market from products potentially tainted by human rights abuses in Xinjiang, where the US government says China is committing genocide against Uyghur Muslims. It then often makes its way to the US in the form of apparel made by suppliers in those countries, according to the report.

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As more jewellery brands embrace lab-grown diamonds, some fear oversupply

Inside Retail

In the past few years, the lab-grown diamond market has grown exponentially. billion in 2021, according to global research and consulting firm Allied Market Research, it is expected to reach US$55.6 The rise of the synthetic diamond market The first known batch of lab-grown diamonds was created by General Electric in 1954.

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