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Pinterest launches new ad features to drive shopping

Inside Retail

Pinterest will roll out new features for brands to promote products and ideas to users, the digital pinboard company said Wednesday, part of an effort to grow online shopping on its site. For example, a creator can make a video post about a dessert recipe, and a baking brand can pay to promote that ad to more users.

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Smart shopping carts, low-code and robots: Welcome to retail tech in 2023

Inside Retail

From smart shopping carts and intelligent buying assistants, to dynamic pricing algorithms and inventory tracking systems, retailers will have access to a wealth of powerful tools that enhance their ability to meet customers’ needs and respond quickly to changes in the market. .

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Business Growth through Digital Transformation: The Case of Premium and Luxury Brands

Retail Focus

Luxury brands aim to create a customer experience that is seamless and consistent across physical stores, online platforms, mobile apps, and social media. Luxury brands are increasingly using customer data and artificial intelligence to offer highly personalised shopping experiences (Economist 2017).

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What The Iconic’s partnership with Cancer Council signals about retail’s power

Inside Retail

The Iconic has partnered with the Cancer Council with support from the Australian Government to promote sun-smart dressing as part of a joint cancer prevention and advocacy effort. The best retail collaborations appear to be organic, and this partnership met the mark with The Iconic promoting sun safety from a style and fashion perspective.

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Meet Minimalist, the fast-growing Indian skincare brand set for global growth

Inside Retail

Our blog, social media platforms, and educational events serve as valuable resources for consumers seeking reliable skincare information. We also encourage consumers to reach out to us via social media where our skin experts help them find the right skincare routine as per their skin type or skin concerns,” he noted. “We

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Proximity retailing and current retail environmental paradoxes

Retail Focus

In an urban setting, “proximity” goes back to its golden age because customers find it more practical and suitable for shopping around the corner. Clients will be more likely to shop in a more convenient way and with less hassle. There are several actions that small-town shop owners can take to revive their businesses.

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Six must-have email marketing flows to elevate your customer journey

Inside Retail

The welcome email can also introduce social media channels and invite feedback about how often they’d welcome communication from the brand. A small thank you can go a long way, especially with the popularity of online shopping, where deals are endless and competition is fierce.

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