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How Denmark’s Son of a Tailor is innovating retail with its AI mirror technology

Inside Retail

In Copenhagen, a revolution is underway as Son of a Tailor, a pioneering force in personalised clothing, unveils its latest innovation: the Instant Fit Store. Son of a Tailor’s Instant Fit Store is poised to disrupt the conventional norms of clothing shopping.

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Profit from Drytac’s pattern coating science

Drytac

Taking this a step further, Drytac, which offers products across all the main adhesive technologies, has developed a pattern coating process to apply adhesive in dots, lines or various differing shapes to offer maximum performance to customers. Another advantage of pattern coating is the reduced consumption of adhesive products.

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Are you data ready for Christmas? Here are four key points to keep in mind

Inside Retail

To maximise its potential, retailers should tailor their marketing tactics for a personalised client experience. For instance, if a customer named John frequently shops for loud print shirts at your store, it’s a strategic move to inform him about the new range of shirts with holiday patterns as Christmas approaches.

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The designer behind E Nolan on the problem with exclusive fashion shows

Inside Retail

Nolan also questions the ethics of brands that are setting big budgets for extravagant PR stunts such as fashion weeks and influencer trips when wages for garment workers and others who work behind the scenes in the fashion industry are notoriously low. Who has enough greed in their margin to put together a fashion show that is so exclusive?”

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Navigating the fine line between AI, personalisation and engagement

Inside Retail

Armed with a huge depth of knowledge about an individual customer, from their browsing behaviour to their purchase patterns, both human and AI-powered agents can deliver exceptionally personalised service. Data analytics and AI can also detect wider patterns in customer data to predict how an individual customer might behave in the future.

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Holiday Packaging Trends for 2024

CRP

Innovative Sustainable Packaging Solutions for the Holidays Many companies are developing other innovative packaging solutions. This strategy could reduce the use of shipping boxes and other types of e-commerce packaging during the holiday season. This can be done through patterning, illustration style, color palette, or typography.

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How making data-driven decisions in retail is changing

Inside Retail

This helped the brand to offer highly tailored product recommendations in store as well as online, driving an 11% increase in revenue. Netflix is another company that leverages a vast amount of data to tailor customer experience. From product selection and display to promotions, they need to always keep moving, adjusting, adapting.

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