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“We are still in the early innings”: Liquid Death’s SVP of strategy

Inside Retail

However, as unique as the brand name is, the company has taken an even more “metal” approach to marketing. As Bertha explained, Liquid Death sticks out in the market for a number of reasons, from its unique packaging to its ability to focus on sustainability.

Strategy 130
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The Importance of Word of Mouth in Retail Marketing

Creative Displays Now

Word-of-mouth marketing or word-of-mouth advertising refers to your customers’ casual, organic conversations about your products, services or brand. WOM marketing is free — you only need to provide valuable products that satisfy consumer needs and the kind of service that makes them feel seen and heard by your brand.

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Beauty dupes are all the rage, but are they ethical? It’s complicated

Inside Retail

It’s a business strategy that’s been around for a while and it isn’t dying off anytime soon. Source: Flaunter But the two products are so incredibly identical, from the ingredients, and product name, all the way down to the packaging of the product, that the public was immediately in dispute when it launched. Did MCoBeauty go too far?

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A sensory journey infused with traditional Chinese flavours!

Design Middleeast

From the décor to the presentation of dishes, we’ve created an environment that caters to the social media era, where guests can capture and share their dining experiences. How much do you depend on word of mouth and social media? Responding to Feedback: Social media is a two-way conversation.

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Custom Packaging Trends 2024: Three Innovations Transforming the Retail & Restaurant Industries

CRP

Custom Packaging Trends 2024: Three Innovations Transforming the Retail & Restaurant Industries Packaging was once considered merely a container for products. This evolution of packaging reflects the broader changes in societal values, consumer preferences, and technological advancements.

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The Top 19 Valentine’s Day Ideas for Residents: The Do’s and Don’ts of Boosting Engagement

Parcel Pending

To help you spread the love , we’ve put together 19 Valentine’s Day marketing ideas that can help boost engagement, retention, and even the fun factor in your apartment community. 6 Do: Share the love on social media and ask your residents to share it on their social networks as well. Benefits of Engagement and Retention.

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Retail Innovation Roundup: 9 Trends and Technologies That are Changing How Consumers Shop

Retail Times

Whether it’s curbside pick up, cause based marketing, or social shopping — the way retailers are doing business is rapidly evolving. Have a look and see if you can incorporate these into your retail strategy. Social shopping. Cause based marketing. Machine learning and automation.

Shopping 104