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Kate Spade CEO: “The power of TikTok for product discovery is incredible”

Inside Retail

Consumers research online before purchasing in-store, so in addition to training our in-store team, we have focused on enhancing our product detail pages to provide the customer with as much information about the product as possible. IR : How does Kate Spade New York leverage social media and digital marketing to connect with its audience?

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First Steps To Start A Career In Retail Design Without Experience

Retail Focus

You can also contact people in your network who can provide you with wise counsel and well-informed perspectives. Nowadays, using social media and websites is a critical aspect of both businesses, big or small. Also, you have to fill your social media pages with meaningful content about designs. .

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SportsShoes.com expands marketing and design team with 10 new appointments

Retail Times

SportsShoes.com has announced 10 new appointments within its brand marketing, social media and design teams to support the online retailer’s ongoing business growth and development strategy. From a running perspective, these include Asics, Nike, Adidas, Hoka and New […] If you want more information Retail Times get in touch!

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First impressions count: why cardboard packaging has a big future in retail

Inside Retail

Over the past few years, there has been a dramatic increase in live streamers and individuals alike recording or broadcasting the unboxing experience of online purchases and sharing the excitement of their purchase on social media. “It If you infuse that kraft look into the design, people associate your brand with sustainability.”

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Bunnings axes the catalogue, but has it made a huge mistake?

Inside Retail

The new format will also allow us to amplify and promote our catalogue in mediums where our customers increasingly spend time, including on social media and online as part of our digital advertising.”. We know more of our customers are choosing to seek project inspiration and product information online.

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What The Iconic’s partnership with Cancer Council signals about retail’s power

Inside Retail

Bringing its fashion lens to the Cancer Council’s research, The Iconic aims to motivate consumers to make more informed and healthier styling choices. The best retail collaborations appear to be organic, and this partnership met the mark with The Iconic promoting sun safety from a style and fashion perspective.

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Opposites attract: Why Berkowitz Furniture snapped up Fenton & Fenton

Inside Retail

Information was progressively drip-fed through, which made the acquisition process slightly more complicated. Their products are exciting and colourful, and [from our perspective] that’s untouchable and what they’re really good at,” Berkowitz said.