Information and Social Media - Create Retail Today

Social media marketing trends for 2022

Inside Retail

DECEMBER 12, 2021

New social media platforms and trends emerge as 2021 closes in. If your business is using social media, it’s imperative to keep tabs on the ongoing and forthcoming trends to weave them into your marketing. So, what can we expect to see in 2022 for social platforms? Visualisation power on social media.

Social Media

Social Media Marketing Engagement Form

New social media apps solve low conversion rates on performance marketing

Inside Retail

FEBRUARY 1, 2024

It’s no secret performance marketing on social media platforms isn’t what it used to be but it’s where consumers reside. A new guard of social media apps is entering the marketplace giving retailers and brands a new opportunity to connect with potential consumers. Xcel Brands Inc. per cent per annum.”

Social Media

Social Media Marketing Advertising Consumer

Lush left social media in 2021. Here’s why – and what happened next

Inside Retail

MARCH 5, 2024

We found, among other things, that 60 per cent of consumers believe social media platforms don’t do enough to protect their private information, and 65 per cent don’t want brands using their personal data for commercial benefit. The post Lush left social media in 2021.

Social Media

Social Media Engagement Consumer Planning

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Amazon targets fraudsters posting fake reviews on social media

Inside Retail

JULY 20, 2022

Our teams stop millions of suspicious reviews before they’re ever seen by customers, and this lawsuit goes a step further to uncover perpetrators operating on social media,” said Dharmesh Mehta, Amazon’s VP of selling partner services.

Social Media

Message in a bottle: How social media has disrupted the fragrance sector

Inside Retail

OCTOBER 12, 2023

This can be attributed in large part to the introduction of image-focused social media platforms like Instagram in 2010 and TikTok in 2016, which have made it easier for memes and fads to go viral and – just as rapidly – fade into obscurity. But try to assign a singular term to the culture of today and you quickly come up short.

Social Media

Social Media Consumer Marketing Fashion

Local retailers advised to make better use of social media as restrictions return

Talking Retail

DECEMBER 20, 2021

More than half of customers think that local retailers could make better use of social media, according to a leading insurer. This story continues at Local retailers advised to make better use of social media as restrictions return.

Social Media

FTC Announces Orders to Address Deceptive Advertising on Social Media and Video Streaming Platforms

Hunton Andrews Kurth

MARCH 20, 2023

The orders request information from 2019 through the present about the companies’ standards and policies related to paid commercial ads and the companies’ processes for screening and monitoring for compliance with those controls, including human review and use of algorithmic, machine learning or automated systems.

Social Media

Social Media Advertising Consumer Other

Why General Pants is looking to stores, social media to grow in 2023

Inside Retail

MARCH 22, 2023

It also informs in-store buying, as the company has observed customers will research products online before purchasing them in a store. The post Why General Pants is looking to stores, social media to grow in 2023 appeared first on Inside Retail. Download here.

Social Media

Social Media Apparel Strategy Accessories

How to Use Social Media for Small Business: 6 Simple Tips

Snap Retail

JULY 20, 2021

Everyone is online, making the social media platforms one of the most profitable spaces to place your business, attract new clients, meet those selling goals, and evolve. Consistency is key for starting your small business on social media, and consistency needs a plan! Plan it Out. Use them wisely! Quality Content.

Social Media

Social Media Advertising Planning Engagement

Asda enlists unlikely “influencers” to reappraise value in new social media campaign

Retail Times

FEBRUARY 5, 2024

Asda launched its latest social media campaign this week, which sees an unlikely pair of “influencers” reappraising the retailer’s value credentials. Retail Times publishes international & UK retail news covering products, data, tech, packaging, people, research, comment and more besides!

Social Media

Social Media Engagement Design

How pop-ups helped inform Kat the Label’s new flagship store in Melbourne

Inside Retail

NOVEMBER 29, 2022

After flourishing on social media, with influencers sharing the product, the brand focused on developing its online and wholesale channels. Many designs can also be worn as fashion pieces, with the brand tapping into trends that have been popularised on social media.

Social Media

Social Media Fashion Location Boutique

How beauty brand Glossier went from social media darling to social outcast

Inside Retail

FEBRUARY 7, 2022

Social media darling no more. On Instagram, which is the brand’s main social platform and was immensely instrumental to its initial success, Glossier’s account has been losing followers constantly since the ‘Outta The Gloss’ debacle in July of 2020. As a result, Glossier’s brand value has taken quite the hit.

Social Media

Social Media Strategy Other Advertising

World of Sweets encourages retailers to use social media trends to increase sales

Retail Times

NOVEMBER 14, 2023

The UK’s largest confectionery distributor is encouraging retailers to keep an eye on social media trends to boost their sales. World of Sweets is urging retailers to stay up to date with social media and with the latest in demand products. Retail Times - Retail news, reports, analysis & comment

Social Media

What’s The Relationship Between SEO And Social Media Marketing?

Snap Retail

MARCH 11, 2021

If you’re currently re-evaluating your company’s marketing strategy, then you’re probably already familiar with terms like search engine optimization (SEO) and of course, social media. Because if you think about it, search and social media both solve the same problem for your target audience: information discovery.

Social Media

Social Media Marketing Strategy Engagement

The Importance of Cohesive and Consistent Content for Brands Across Social Media

Retail Bound

NOVEMBER 28, 2021

When it comes to establishing engagement on your social media pages, you want to have as few barriers as possible. With the advent of social media in marketing efforts, brand voice is more important than ever to stand out from the multitude of digital buzz. Your business does not have to be on every social media.

Social Media

Social Media Engagement Color Strategy

Blanket recycling pioneer calls it a wrap

Inside Retail

APRIL 7, 2024

The site will remain live after the closure, offering access to information on blanket care and repair ideas and instructions, and a directory to recycle blankets. Seljak’s blankets will be available for purchase until stocks last, with sale announcements made via its social media account and mailing list.

Social Media

Social Media Fashion

“Fed up with being sold to”: Why influencers are coming under scrutiny

Inside Retail

JANUARY 30, 2023

The Australian Competition and Consumer Commission (ACCC) is cracking down on misleading testimonials and endorsements by social media influencers. It will include a review of social media platforms including Instagram, TikTok, Snapchat, YouTube and Facebook, as well as live streaming service, Twitch.

Social Media

Social Media Advertising Fashion Consumer

Mark Hill Hair creates in-house content studio to drive social media sales

Retail Times

FEBRUARY 15, 2024

Mark Hill Hair has also launched a […] If you want more information Retail Times get in touch! The additional space will allow the hair styling brand to create content quicker and more cost-effectively as it reacts to new trends. Retail Times - Retail Times, the free online source for all retail sector news

Social Media

Social Media Space

A Beginner’s Guide to Social Media Marketing for Trade Shows

Trade Show Booth Companies - Trade Group

DECEMBER 28, 2021

Social media (SM) and live events are a match made in marketing heaven. Choose your social media platform. Depending on which SM you use, you can discover a lot of information about your audience. Posting just two times a week of valuable information will grow your audience. 1-4 pm Thur.-Fri & Thur.

Social Media

Social Media Marketing Form Curate

Amazon better than expected Q2 2023 results fuel social media buzz among Twitter influencers, finds GlobalData

Retail Times

AUGUST 7, 2023

Consequently, Twitter influencer conversations around Amazon saw a dramatic increase, reveals the Social Media Analytics Platform of GlobalData, a leading data and […] If you want more information Retail Times get in touch! Retail Times - Retail news, reports, analysis & comment

Social Media

Social Media Marketing

The $15bn impact: Physical touchpoints drive Australian e-commerce revolution

Inside Retail

FEBRUARY 26, 2024

David Boyer, VP, head of ANZ at Auctane, underscored the transformative potential of this finding: “Today’s informed consumer seamlessly navigates physical touchpoints like brick-and-mortar stores, social media discovery channels, and even embraces innovative solutions like AI-powered assistants.

Social Media

Social Media Customer Retention Strategy Consumer

How can your business leverage the incoming surge in cross-border spending?

Inside Retail

APRIL 4, 2024

The ability to purchase products and services from social media platforms is now essential, with 59 per cent of consumers likely to make online purchases from international merchants through social media platforms. Within social media, influencers are more influential than ever.

Social Media

Social Media Consumer Expansion Display

Meet Minimalist, the fast-growing Indian skincare brand set for global growth

Inside Retail

FEBRUARY 28, 2024

His unwavering dedication to empowering individuals through informed skincare choices underscores Minimalist’s mission to redefine beauty standards globally. We ensure radical transparency by openly sharing information about our ingredients, sourcing practices, and manufacturing processes. Yadav is a big fan of TikTok.

Social Media

Social Media Expansion Consumer Marketing

Want the juicy goss on your customers? It’s time to use social listening

Inside Retail

JUNE 28, 2021

Bar tracking down where your customers go for coffee and trying to eavesdrop (which we generally don’t recommend), a good way to research your market is by doing some social listening. Social listening is also a highly effective way to gather feedback on your performance. Where to find the juicy goss. What are customers raving about?

Social Media

Social Media Boutique Strategy Marketing

How To Look For Sales While Buying Mushroom Gummies?

Retail Focus

MARCH 6, 2024

By subscribing to these newsletters, consumers gain exclusive access to insider information and receive timely notifications about sales events and special offers. This proactive approach ensures that buyers stay informed and never miss out on the chance to score their favorite mushroom-infused treats at discounted prices.

Social Media

Social Media Promotion Strategy Consumer

Three Prevalent Threats Against Online Shoppers In 2024

RetailMinded

APRIL 18, 2024

These links can be found in many other places as well, such as on impersonated social media accounts or fake job advertisements and malicious ads displayed on legitimate websites. Firstly, social media contains live selling and marketplace features. Firstly, social media contains live selling and marketplace features.

Social Media

Social Media Advertising Shopping Other

Lush exiting Facebook, TikTok, Snapchat due to whistleblower revelations

Inside Retail

NOVEMBER 22, 2021

According to Lush, this new ‘Anti-Social’ policy will take affect across all 48 of its regions, and relates to the social platforms’ unwillingness to deal with the detrimental impact social media has on people. There is now overwhelming evidence we are being put at risk when using social media,” Constantine said.

Social Media

Social Media Marketing

Royal Mail: sustainability, buying British and social media top factors influencing online shoppers’ choices

Retail Times

OCTOBER 26, 2023

The research also reveals […] If you want more information Retail Times get in touch! Fully recyclable packaging would be supported by 76% of shoppers, and 73% think fashion retailers should recycle unwanted clothes. Retail Times - Retail news, reports, analysis & comment

Social Media

Social Media Fashion Consumer Shopping

The Strongest Retail Marketing Strategies That Appeal to Students

Retail Focus

FEBRUARY 15, 2024

They are digital natives, highly active on social media, and influenced by trends, yet they are also budget-conscious and value-driven. Key Strategies for Retailers Digital and Social Media Marketing In the digital age, a robust online presence is non-negotiable.

Strategy

Strategy Retail Marketing Marketing Social Media

How to Understand Your Customers: Awareness, Analytics and Assessments

Retail Focus

FEBRUARY 2, 2024

When people are informed, they’re confident and, when people are confident, they’re more likely to engage. However, with the right information, they may be drawn to your products. Instead, we’ll focus on the various ways you can collect information about your business and your customers.

Social Media

Social Media Pattern Engagement Strategy

Designer Thierry Mugler dies, at 73

Inside Retail

JANUARY 24, 2022

May his soul Rest In Peace,” said a statement on Mugler’s official social media accounts. . It is with deep sadness and emotion that we were informed of Manfred Thierry Mugler’s death – an exceptional creative genius who will leave his mark on French fashion and beauty,” L’Oreal Groupe said on social media. “On

Social Media

Social Media Design Fashion Architecture

Meet Gen Alpha, the kids and tweens already influencing purchase decisions

Inside Retail

DECEMBER 3, 2023

The dominant platforms on which these generations spend their time are visual social media sites. For Generation Alpha, their ideal platforms are social, the content visual and the format is story based. As the next wave of young e-shoppers, they will be hyper-informed and constantly connected.

Social Media

Social Media Advertising Consumer Food & Beverages

Business Growth through Digital Transformation: The Case of Premium and Luxury Brands

Retail Focus

APRIL 4, 2024

Luxury brands aim to create a customer experience that is seamless and consistent across physical stores, online platforms, mobile apps, and social media. Channels Adopted: Hermes primarily utilises its official website and select social media platforms for brand promotion.

Social Media

Social Media Strategy Balance Engagement

Survey by Unibail-Rodamco-Westfield reveals how British consumers are influenced by global streaming and social media content

Retail Times

OCTOBER 12, 2023

Westfield’s How We Shop is a retail trends platform that explores […] If you want more information Retail Times get in touch! Notably, 75% of Generation Z and 71% of Millennials are actively incorporating global styles into their shopping habits. Retail Times - Retail news, reports, analysis & comment

Social Media

Social Media Consumer Light Shopping

Crafting luxury brand narratives through popup stores

Retail Focus

JUNE 16, 2023

Moreover, brands could encourage customers and visitors to actively participate and share their experiences through social media. Interactive digital displays, touchscreen interfaces, or QR codes can also offer additional information or exclusive content. It has designed popup stores with Instagram-worthy moments in mind.

Social Media

Social Media Artistic Engagement Fashion

Meet Indyx, the personal style app that is solving fashion sustainability issue

Inside Retail

APRIL 21, 2024

Fashion has embraced technology at every turn from social media to virtual change rooms, yet consumers’ wardrobes have remained analogue. The founders of Indyx identified four key problem areas in consumer wardrobes that informed the design of the app and its various tools; visibility, practice, accessibility and ease.

Fashion

Fashion Social Media Reimagine Consumer

The Psychology Behind Consumer Behaviour – How Students Act?

Retail Focus

FEBRUARY 15, 2024

The rise of digital platforms has profoundly influenced their purchasing habits, enabling instant access to information and peer reviews. Moreover, trends like ethical consumerism have gained traction among students, who increasingly favor brands that demonstrate social responsibility and environmental stewardship. Social Influence.

Consumer

Consumer Social Media Tailored Strategy

The Cheesecake Shop reveals fresh new look

Inside Retail

NOVEMBER 5, 2023

In-depth consumer research informed the rebrand. Today the 32 year-old cake chain launches an advertising campaign across digital, social media, cinema and TV. “Our brief was ‘don’t make it uber premium, play to the history of the brand’. Now a new tagline, Happiness Baked Daily, reiterates that point, as does the store layout.

Shopping

Shopping Social Media Layout Advertising

Different Things to Consider Outsourcing in Your Retail Business (and Why)

Retail Focus

AUGUST 8, 2023

Social Media Management Outsourcing social media management to experts allows you to leverage various platforms to engage with customers, build brand loyalty, and promote your products effectively. This leads to improved inventory turnover and reduced instances of overstock or stockouts.

Social Media

Social Media Customer Retention Management Engagement

10 At-Show Marketing Tactics

Trade Show Booth Companies - Trade Group

APRIL 25, 2024

Offer valuable resources like white papers, case studies, or industry reports in exchange for contact information. Create fun, competitive environments with prizes related to your business to draw attendees and capture lead information. Social Media Why wait until after the show to engage? There are many ways to do this.

Marketing

Marketing Social Media Promotion Engagement

First Steps To Start A Career In Retail Design Without Experience

Retail Focus

JULY 5, 2022

You can also contact people in your network who can provide you with wise counsel and well-informed perspectives. Nowadays, using social media and websites is a critical aspect of both businesses, big or small. Also, you have to fill your social media pages with meaningful content about designs. . Conclusion .

Retail Design

Retail Design Social Media Design Interior Design

Delving into the technological influence on perceived value

Retail Times

APRIL 2, 2024

Clients now have access to more information than ever, whether it’s through comparison sites, social media and even online reviews. If businesses want to keep and improve the perceived value they […] If you want more information Retail Times get in touch!

Social Media

Influencer Marketing: How to Collaborate with Influencers

Trade Show Booth Companies - Trade Group

AUGUST 1, 2023

Influencers have large, devoted followings on social media and can easily get the word out about new products and endorse them. Influencers live on a variety of social media platforms, such as Twitter, Facebook, Instagram, and TikTok. Here’s some hot tips on how to collaborate with influencers. What is an influencer?

Marketing

Marketing Social Media Engagement Strategy

How To Make A Powerful And Profitable Video Marketing Strategy For Your Business

Retail Focus

OCTOBER 21, 2021

They make it easy for us to understand new information and are an audio-visual treat with its make elements of design and color. . A good video marketing strategy will help you engage with your audience and help make your brand known across digital and social media platforms. Make your efforts count with great stories .

Strategy

Strategy Social Media Marketing Advertising

Social media marketing trends for 2022

New social media apps solve low conversion rates on performance marketing

Webinars

Trending Sources

Lush left social media in 2021. Here’s why – and what happened next

Webinars

Amazon targets fraudsters posting fake reviews on social media

Message in a bottle: How social media has disrupted the fragrance sector

Local retailers advised to make better use of social media as restrictions return

FTC Announces Orders to Address Deceptive Advertising on Social Media and Video Streaming Platforms

Why General Pants is looking to stores, social media to grow in 2023

How to Use Social Media for Small Business: 6 Simple Tips

Asda enlists unlikely “influencers” to reappraise value in new social media campaign

How pop-ups helped inform Kat the Label’s new flagship store in Melbourne

How beauty brand Glossier went from social media darling to social outcast

World of Sweets encourages retailers to use social media trends to increase sales

What’s The Relationship Between SEO And Social Media Marketing?

The Importance of Cohesive and Consistent Content for Brands Across Social Media

Blanket recycling pioneer calls it a wrap

“Fed up with being sold to”: Why influencers are coming under scrutiny

Mark Hill Hair creates in-house content studio to drive social media sales

A Beginner’s Guide to Social Media Marketing for Trade Shows

Amazon better than expected Q2 2023 results fuel social media buzz among Twitter influencers, finds GlobalData

The $15bn impact: Physical touchpoints drive Australian e-commerce revolution

How can your business leverage the incoming surge in cross-border spending?

Meet Minimalist, the fast-growing Indian skincare brand set for global growth

Want the juicy goss on your customers? It’s time to use social listening

How To Look For Sales While Buying Mushroom Gummies?

Three Prevalent Threats Against Online Shoppers In 2024

Lush exiting Facebook, TikTok, Snapchat due to whistleblower revelations

Royal Mail: sustainability, buying British and social media top factors influencing online shoppers’ choices

The Strongest Retail Marketing Strategies That Appeal to Students

How to Understand Your Customers: Awareness, Analytics and Assessments

Designer Thierry Mugler dies, at 73

Meet Gen Alpha, the kids and tweens already influencing purchase decisions

Business Growth through Digital Transformation: The Case of Premium and Luxury Brands

Survey by Unibail-Rodamco-Westfield reveals how British consumers are influenced by global streaming and social media content

Crafting luxury brand narratives through popup stores

Meet Indyx, the personal style app that is solving fashion sustainability issue

The Psychology Behind Consumer Behaviour – How Students Act?

The Cheesecake Shop reveals fresh new look

Different Things to Consider Outsourcing in Your Retail Business (and Why)

10 At-Show Marketing Tactics

First Steps To Start A Career In Retail Design Without Experience

Delving into the technological influence on perceived value

Influencer Marketing: How to Collaborate with Influencers

How To Make A Powerful And Profitable Video Marketing Strategy For Your Business

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