article thumbnail

5 Marketing Strategies To Help You Find New Customers

RetailMinded

This post highlights some of the marketing strategies businesses can deploy to not find new customers and keep existing ones. Let’s face it; technology opened a myriad of marketing channels and so did the pandemic. You can partner with other businesses just to target your brand name to gain traction among your target market.

article thumbnail

10 workplace culture secrets revealed

Inside Retail

Help shape recruitment with a marketing approach: Create an offer that describes the job plus business culture; If your business already has a ‘great culture’ how do you prove this? Research this with current employees and include feedback in your ad; Advertise to your target market Sell your organisation as a great place to work.

Gifts 130
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

RetailMinded

The market environment is experiencing a significant change, and it is crucial for companies to ensure their continued commitment to staying updated with present trends and progressions in order to prosper. I’ll then suggest some effective strategies that independent retailers can use to stay ahead of the competition.

article thumbnail

Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

RetailMinded

The market environment is experiencing a significant change, and it is crucial for companies to ensure their continued commitment to staying updated with present trends and progressions in order to prosper. I’ll then suggest some effective strategies that independent retailers can use to stay ahead of the competition.

article thumbnail

Analysis: Why Abercrombie & Fitch’s turnaround has not been cancelled

Inside Retail

However, A&F’s recent financial figures and strategy actually show a brand that is firmly in recovery mode, with a focus on more on-point marketing messaging and fewer stores, as sales are shifted to its digital channels. . This included the images on in-store photos, gift cards and shopping bags.

Expansion 223
article thumbnail

“Lead with heart”: Malaysia’s Vivy Yusof talks Barbie x Duck collab

Inside Retail

According to her, the partnership with Mattel very much aligns with Duck’s ethos of celebrating life’s adventures, particularly with its target market – women. From a brand strategy point of view, Duck hopes to be a global brand, so working with international brands gives Duck more credibility to get there,” she said.

Balance 130
article thumbnail

6 Areas you Need to Get Right in Your Footwear and Apparel Stores

Compliantia

That’s why if you’re an apparel and footwear retailer, it’s more important than ever to craft a strong retail strategy and execute it flawlessly. When executed properly, your visual merchandising strategy can draw shoppers in and entice them to try on your products and ultimately make a purchase. Relevant to your target market.

Apparel 94