Inside Retail

DECEMBER 13, 2023

When consumers search for holiday content online and in stores, they are still more likely than not to encounter Christmas-themed movies, home decor and gifting items. A separate report from Statista confirmed that in 2022, US consumers spent an average of $920 on Christmas gifts alone. billion and $966.6 per cent year over year.

Gifts 130

Gifts Accessories Accessories Social Media 130

RetailMinded

NOVEMBER 13, 2022

Many retailers already plan to follow suit, running mass promotions for extended periods in the lead-up to Christmas day. . There’s no question that sustaining sales with long-term promotional periods eats into profits. The old school marketing strategies for customer acquisition still work, but costs have exploded in recent years.

Strategy 87

Strategy Flow Social Media Planning 87

Inside Retail

APRIL 12, 2023

A complicated scene According to Dr Seshan Ramaswami, associate professor of marketing education at Singapore Management University, the Indian retail industry is complicated, as indeed India’s overall market. Both strategies could work, in his opinion. “A billion, this still is a significant group.

Department Stores 261

Department Stores Strategy Consumer Marketing 261

RetailMinded

OCTOBER 13, 2023

From fostering a positive workplace culture to promoting work-life balance, these tips will help you create an environment where employees want to stay long-term. It’s a cost-effective but highly impactful strategy where recognition goes a long way. It could be outdoor team-building exercises or even relaxed office parties.

Hobbies 52

Hobbies Balance Promotion Gifts 52

Inside Retail

AUGUST 30, 2022

In a recent survey by the Australian Retailers’ Association and Roy Morgan, 42 per cent of respondents said the rising cost of living would impact how much they spent on gifts for Father’s Day – a troubling sign for the upcoming holiday season, when many retailers make up the bulk of their sales for the year.

Department Stores 130

Department Stores Gifts Promotion Shopping 130

Inside Retail

APRIL 3, 2022

There are new platforms to join, memes to know, and trends to participate in, not to mention major retail events, such as Black Friday, Mother’s Day and other recurring holidays to promote. Can you create a dedicated web page or gamified campaign, competition, media and customer gifting program, or other kind of interactive initiative?

Social Media 246

Social Media Gifts Marketing Other 246

Inside Retail

JULY 13, 2023

Discounts, promotions, and sales are the top priority for e-commerce shoppers, followed closely by a desire for value-for-money products. Mystery online shopper studies, perhaps in partnership with chosen customers, could be incentivised to participate in these research studies with discounts and gifts,” he opined.

Consumer 130

Consumer Shopping Department Stores Gifts 130

Inside Retail

OCTOBER 21, 2021

Additionally, retailers can expect promotional periods such as event days to be extended over a longer time frame as brands try to smooth out consumer demand. Offer gift cards. Digital gift cards can also drive last-minute gift purchases when shipping timelines make it hard to send a timely present.

Social Media 130

Social Media Gifts Shopping Consumer 130

Trade Show Booth Companies - Trade Group

MAY 20, 2022

You probably have a good sense of the trends in your marketplace, but if you’re new to the company or want to make sure everyone is aligned with the same goals, then interviewing internal sales, marketing and product management is a good idea. What should our strategy for each event be and what objectives are realistic to set?

Promotion 98

Promotion Gifts Light Form 98

RetailMinded

NOVEMBER 28, 2023

The holidays have always been an opportune time for small business owners to attract new customers, but this year could prove especially fruitful for retailers with the right strategies, as the National Retail Federation predicts holiday spending will jump 3%-4% from last year. But it’s also a performance art.

Social Media 98

Social Media Strategy Form Engagement 98

Trade Show Booth Companies - Trade Group

MARCH 4, 2024

Here are a few obvious tricks attendees can detect miles away: Cheap Promotional Items (e.g., Below are five highly practical things you can do to improve your trade show strategy this year. Call event management to see if they offered any additional insights into attendees at the show beyond.

Social Media 52

Social Media Strategy Advertising Promotion 52

Contra

NOVEMBER 17, 2023

The Christmas season is a spectacle of merriment and marketing genius, where out-of-home (OOH) & visual merchandising adverts become more than mere promotions—they transform into pieces of urban artistry that capture the essence of the holidays.

Visual Merchandising 52

Visual Merchandising Merchandising Display Advertising 52

Inside Retail

JUNE 30, 2022

Long-time winemaker Shelley Cox has found a cost-effective way to promote and sell brands from her Barossa community. We have people who look after copywriting, brand strategy, social media and logistics.”. Cox is the founder of Makers & Merchants Barossa, a collective store showcasing the work of local creatives and producers.

Shopping 130

Shopping Social Media Space Promotion 130

Inside Retail

JUNE 30, 2022

Long-time winemaker Shelley Cox has found a cost-effective way to promote and sell brands from her Barossa community. We have people who look after copywriting, brand strategy, social media and logistics.”. Cox is the founder of Makers & Merchants Barossa, a collective store showcasing the work of local creatives and producers.

Shopping 130

Shopping Social Media Space Promotion 130

Inside Retail

JUNE 1, 2022

When Ning Wang, 35 and now a billionaire, founded Pop Mart, the business was focused on small gifts, notebooks, candies and personal items like handheld mirrors. We think the localisation of a brand should include localisation of management methods, manpower, and products,” Moon said. It’s all about the toys.

Artistic 130

Artistic Art Expansion Concept 130

RetailMinded

SEPTEMBER 20, 2021

Promoting your products or services can take a big cut on your budget. With the number of people on social media, it only makes sense to promote your goods and services online. Promotional Branded Merchandise: Most customers love receiving free merchandise, especially if they’re useful, high-quality items. Think Online.

Social Media 52

Social Media Promotion Target Market Merchandising 52

RetailMinded

MARCH 22, 2021

Improved customer experience with loyalty programs , gift cards, and special offers. However, there are also a few disadvantages: You’ll need to put in more effort to build, run, and manage the website. Invest In Marketing To Promote Your Website. Access to consumer information to better understand consumer behavior.

Social Media 99

Social Media Gifts Color Advertising 99

Inside Retail

JUNE 30, 2022

RS: They’re about to launch on our website, and in the past we’ve also used them as a gift-with-purchase on specific offers that we’ve brought to the market, so we’ll be looking at that this year as well. IR : Those cups were available at Fashion Week. Are they available anywhere else?

Food & Beverages 130

Food & Beverages Fashion Marketing Consumer 130

Retailing Insight

JULY 18, 2023

Diving into the people process in Harnish’s book, , there is a clear guide that reveals three elements to fostering your own high quality team and using that talent to propel your business towards unprecedented growth: Leadership, team, and managers (coaches). Think about it this way, you are manifesting your future thought your team.

Marketing 52

Marketing Line Engagement Social Media 52

Trade Show Booth Companies - Trade Group

DECEMBER 8, 2021

Here are some strategies for engaging your social media followers and motivating them to visit your booth: Tell them your booth # and location Create a sense of urgency with a promotional offer they are eligible for only when they stop by your booth (i.e., $100 they can receive only by visiting your exhibit.

Social Media 52

Social Media Engagement Display Form 52

Inside Retail

MARCH 8, 2023

Image supplied Alecia Savage, business manager Inside Retail : Can you discuss the story behind The Good Plant Co. There are more males purchasing indoor plants now, either for themselves or as gifts. IR: Can you discuss the gifting side of the business? AS: Sending a plant as a gift is becoming more and more popular.

Gifts 130

Gifts Beauty and Health Space Planning 130

Retailing Insight

JANUARY 22, 2024

These matched benefits and features will help you in develop targeted promotional, marketing and sales materials that will engage your customers. Here is a list of markets that I came up with for my latest book: My Primary Market: New Age gift/bookstores, chain bookstores, and independent bookstores.

Marketing 52

Marketing Target Market Gifts Social Media 52

Inside Retail

AUGUST 16, 2021

Added to a growing list of national holidays in China, May 10 was declared ‘Chinese Brands Day’, an event that proudly promotes “Made in China” and an attempt to shed the counterfeit and copycat stereotypes equated with overseas brands. While this seemed like an easy and sure-fire strategy, such linkages no longer appeal to millennials today.

Consumer 130

Consumer Beauty and Health Fashion Marketing 130

Inside Retail

APRIL 3, 2023

Based on last year’s spending data, marketers need to start focusing on online sales in 2023, according to Taranjeet Singh, managing director of South APAC for Criteo, a commerce media company. Perpetually switched on According to Singh, another strategy to invest in is an always-on customer acquisition channel.

Consumer 130

Consumer Pattern Strategy Engagement 130

CRP

OCTOBER 23, 2023

Discover how these sustainable packaging solutions can reduce your brand’s environmental impact and promote a circular economy. The retail industry uses post-consumer recycled content extensively in various packaging types such as shopping bags, product boxes, tissue paper, gift wrapping, and hangtags.

Tailored 52

Tailored Promotion Engagement Gifts 52

Inside Retail

JULY 4, 2022

The highly successful livestream was centred around the brand’s seven-piece, water-milk gift box set (priced at US$240) and reached US$110 million over the course of the 11.11 promotion period. Part of History of Whoo’s success lies in the specificity of its products. million, from a US$52.8 million net loss in the previous quarter.

Social Media 130

Social Media Consumer Shopping Marketing 130