Inside Retail

JUNE 19, 2023

The recent Mainstreet Australia Awards, held during Main Streets of Australia Week last month, recognise and celebrate the importance of local high streets, strip shopping centres and town centres (collectively referred to as ‘main streets’), and the role they play in creating lively communities, individual wellbeing, and robust local economies.

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Tailored Engagement Shopping Layout 147

Inside Retail

APRIL 12, 2024

Data from the Australian Bureau of Statistics (ABS) shows that outlet shopping has seen steady growth over the past few years, as an increasing number of consumers seek value-driven shopping experiences, driven by economic factors such as the rising cost of living. As a touch point, we measure brands and energy.

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Marketing Fashion Tailored Shopping 130

Inside Retail

NOVEMBER 27, 2023

This is not just a transient trend but a robust response to the changing consumer, who now craves the tactile satisfaction of in-store shopping along with the personalisation and convenience of online commerce. Amazon has been at the forefront of personalised shopping experiences.

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Consumer Engagement Shopping Pattern 147

Retail Focus

APRIL 4, 2024

Upholding their brand’s legacy and exclusivity is necessary while also exploiting the potential of digital technologies to reach, engage, and retain their clientele. Luxury brands are increasingly using customer data and artificial intelligence to offer highly personalised shopping experiences (Economist 2017).

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Social Media Strategy Balance Engagement 147

Retail Focus

DECEMBER 12, 2023

Product displays are transformed with a festive twist, featuring Christmas-themed versions that not only promote offers but also connect products to the joyful and gift-giving spirit of the season. Christmas windows, acting as the gateway to the store, set the stage for a memorable shopping journey.

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Inside Retail

NOVEMBER 28, 2023

From the initial welcome series that set the tone for a customer relationship through to re-engagement campaigns that reignite interest and post-purchase flows that build loyalty, establishing an email marketing flow is critical to the success of a retailer-customer relationship.

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Flow Marketing Social Media Promotion 287

Retail Focus

MAY 3, 2023

Being able to identify returning visitors – after first-party and session cookies have expired – is key to delivering a frictionless, high-converting on-site shopping experience. This means more browsing and, potentially, more fragmented shopping journeys, as consumers search out the best deals and prices.

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Light Tailored Promotion Customer Engagement 130

Retail Focus

MARCH 30, 2023

It’s one of the best ways to increase sales because it treats customers like individuals and tailors their experiences. Leverage Programs and Promotions Offer creative promotions to entice customers to buy. to create an immersive and upscale shopping experience. Personalization falls into this category.

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Inside Retail

SEPTEMBER 9, 2021

The economics of pharmacy retail also support digital engagement. Many FMCG brands sold in pharmacies have high margins and the FMCG industry is keen to partner with retailers to engage digitally with consumers. Using loyalty rewards to promote health outcomes. Merging above-the-line and below-the-line promotions.

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Promotion Line Advertising Management 239

Inside Retail

APRIL 29, 2024

This ambitious undertaking marks a significant milestone in the evolution of both companies, propelling them into a new era of international growth and consumer engagement. Furthermore, Guerrini said that the emphasis on driving e-commerce business for selected VF brands aligns with the growing trend of online shopping in both regions.

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Marketing Expansion Tailored Outdoor 147

Retail Focus

NOVEMBER 7, 2023

Hyperphysical experiences benefit retailers, particularly in appealing to the Gen Z audience, who seek more than just a transactional shopping process. The Hyperphysical Retail Revolution Hyperphysical retail is an innovative concept, heralding a new era in the world of luxury shopping. Hyperphysicality is not a temporary trend.

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Engagement Customer Engagement Layout Display 147

Inside Retail

JUNE 28, 2021

In today’s new normal, the shopping experience is no longer defined by the boundaries of bricks-and-mortar, but by the customer journey as a whole. Consumers now expect retailers to engage them whenever and wherever they want, with a shopping experience tailored to their individual needs. Revolutionising loyalty programs.

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Customer Retention Engagement Advertising Consumer 221

Inside Retail

DECEMBER 3, 2023

So how do you know how, when and where Aussies are shopping and reach the right consumer for optimal digital impact in a sea of brand switching? Using a high-propensity audience is a very effective way to promote your products or services through digital channels. It’s time to target people, not browsers.

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Customer Retention Advertising Engagement Promotion 130

Inside Retail

MARCH 18, 2024

The result, he says, is poor knowledge retention, minimal insights, low engagement and wasted resources of time and money. We are looking at ways to get across more engaging learning content because most retail workers are younger and these younger generations ingest media differently to you and me,” Eggers told Inside Retail.

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Engagement Form Promotion Tailored 130

Retail Focus

FEBRUARY 9, 2023

In an urban setting, “proximity” goes back to its golden age because customers find it more practical and suitable for shopping around the corner. Clients will be more likely to shop in a more convenient way and with less hassle. There are several actions that small-town shop owners can take to revive their businesses.

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Retail Focus

NOVEMBER 3, 2023

Consumers in the digital era have many choices in the retail space, including online shops, mobile apps, and in-store. These technologies analyze customer trends and patterns to tailor-make customer preferences and expectations. AI adoption sees retailers tailor-make promotions and deals to send product reminders to consumers.

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Inside Retail

FEBRUARY 28, 2024

“We addressed these challenges through thorough market research, strategic partnerships, and a commitment to delivering products tailored to each market’s unique needs,” he said. He went on to say that the team works with influencers using the live shopping feature regularly to get the word out about its products.

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Social Media Expansion Consumer Marketing 130

Inside Retail

NOVEMBER 16, 2023

As the annual Black Friday Cyber Monday (BFCM) shopping season nears, it’s not too late to review strategies to optimise sales during this key annual retail festival. Klaviyo recommends tailoring early access deals for VIP customers to optimise their engagement. But for those who have not — it’s not too late!

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Strategy Engagement Planning Promotion 130

Inside Retail

DECEMBER 20, 2023

Williams has endeavoured to create a warm and inviting shopping experience for customers. Ralph Lauren, Victoria High-end fashion brand Ralph Lauren has recently unveiled its latest offering – a Polo Ralph Lauren store in Melbourne’s Highpoint Shopping Centre. This is in service of creating a calmer shopping experience.

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Retail Space Space Display Concept 130

Global Shop

AUGUST 30, 2022

Global Shop Solutions, a leading provider of ERP software for manufacturers, is proud to announce the 25 th anniversary of House of Doolittle ® as a loyal customer. The company implemented Global Shop Solutions ERP software in 1997 and has been using it to grow their business and serve their customers more effectively ever since.

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Tailored Shopping Promotion Management 98

RetailMinded

FEBRUARY 29, 2024

Welcome to the digital bazaar of tomorrow where your shopping experience is about to get as unique as your coffee order at that fancy cafe—extra shot, oat milk, two pumps of vanilla, right? Sales Can Skyrocket When you waltz into an online store and spot promotions and products that seem handpicked for you, it’s no accident.

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Tailored Shopping Pattern Engagement 52

Retail Focus

AUGUST 8, 2023

Experts can create tailored marketing strategies and optimize your content to improve search engine rankings and increase brand awareness. Social Media Management Outsourcing social media management to experts allows you to leverage various platforms to engage with customers, build brand loyalty, and promote your products effectively.

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Social Media Customer Retention Management Engagement 130

Retail Focus

DECEMBER 10, 2021

Supply chain issues and pandemic-related shortages continue to impact retailers worldwide, while the ever-accelerating shift to online shopping has left gaps in the high street – with House of Fraser the latest big name to announce it is closing its Oxford Street store in January. . Despite this, there are some bright shoots of recovery.

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Consumer Engagement Flow Tailored 311

Inside Retail

JULY 27, 2021

By developing decisions based on sound, sustainable analytics-based information, multinational retail consultancy Scalene Group is positively impacting product ranging, category space allocation, store network development and even promotional pricing for retailers spanning three continents.

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Management Tailored Space Location 234

Retail Focus

MAY 9, 2023

Retail environments are becoming increasingly engaged as retailers recognize the importance of creating a one-of-a-kind, memorable customer experience. Visual merchandising should go hand in hand with space layout, if brands want to help customers live a shopping experience effectively.

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Retail Design Design Display Engagement 173

Retail Focus

OCTOBER 25, 2023

This early phase prioritized a personalized shopping experience, setting the foundation for what was to come. They offer one-on-one experiences and employ guerrilla retailing and marketing to engage with their customers on a personal level. Retail’s evolution has not been limited to the customer-facing aspects.

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Department Stores Layout Social Media Consumer 162

Retail Focus

MARCH 6, 2024

In the digital age, luxury retail is facing unprecedented challenges, including the proliferation of counterfeit goods and the increasing shift to online shopping. Furthermore, blockchain enhances data security and privacy by preventing breaches and unauthorised access, which in turn promotes trust and ensures compliance with regulations.

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Consumer Tailored Fashion Management 147

Inside Retail

MAY 2, 2021

They love their money, they love their engagement with their brand, they love them returning to their store. You must make shopping with you memorable and fun. The Reject Shop announces a 45-minute delivery option. I think shopping should be fun and memorable – and that’s what’ll make me do it more and more.

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Consumer Tailored Shopping Promotion 246

Inside Retail

APRIL 29, 2021

After the success of this campaign, the two companies will continue to work on new methods of collecting consumer data and improving customer engagement using zero-party data. The second was that the preference data they collected in the form of zero-party data can now be used for sales promotions in-store. Campaign objectives.

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Strategy Hobbies Color Customer Engagement 230

Inside Retail

DECEMBER 18, 2023

What should follow is a golden era of customer engagement. Trust is a big deal: more visceral than can be measured on a 5-point Net Promoter Score scale or tracked through transactional data points. Human-to-human engagement, genuine and authentic, is the key to its success.

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Social Media Engagement Concept Layout 147

Inside Retail

JULY 7, 2023

Our joint efforts are not only about increasing the choice of brands but also offering a 24/7 O+O [online and offline] shopping experience including in-store testing at many convenient locations and online, providing customers easy access to the latest K-Beauty products anytime, anywhere,” she said. “By

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Beauty and Health Social Media Tailored Promotion 130

Inside Retail

JULY 18, 2023

Retailers have always been aware that their success relies on more than the product alone, and the retail store of today is no longer just a destination for in-person shopping. They expect tailored content that aligns with their lifestyle, irrespective of location, preferred device or even time – placing greater strain on today’s stores.

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Consumer Tailored Fashion Customer Engagement 130

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

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Strategy Consumer Social Media Customer Engagement 52

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

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Strategy Consumer Social Media Customer Engagement 52

RetailMinded

NOVEMBER 4, 2023

The more traffic your shopping site receives, the more casual visitors it can convert into paying customers. Engage With Visitors: Responding to comments and messages builds trust with potential shoppers. Aim for a tailored approach per platform while maintaining consistency in branding across networks.

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Advertising Social Media Tailored Engagement 52

RetailMinded

NOVEMBER 28, 2023

While brick-and-mortar establishments are welcoming holiday shoppers with doorbuster deals and glittering decor, many customers could be conducting their shopping this year in the virtual aisles of their TikTok and Instagram feeds. With social shopping, small retailers have several new avenues to expand their customer base.

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Social Media Strategy Form Engagement 98

Contra

MARCH 19, 2024

Interactive and Engaging Elements : Interactive elements in a window display can significantly boost engagement. Seasonal and Sale Messaging : It’s crucial for your window display to clearly communicate any seasonal promotions or sales. Understand Your Audience : Tailor your display to appeal to your target demographic.

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Display Social Media Art Engagement 52