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Planning to sell online in the US? Here are some tactics to ensure success

Inside Retail

Tara Daly, senior director of product marketing at Loop Returns , shares with Inside Retail advice on getting started in the US market, some tips on cross-border shipping and logistics – including managing returns in a way that builds customer loyalty – and how to drive repeat business. The post Planning to sell online in the US?

Planning 290
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How to Manage Seasonal Sales and Promotions Across Multiple Locations

Compliantia

Understanding how to manage seasonal sales and promotions is key to running a successful store. This job of managing promotions becomes more complex when you start adding multiple locations into the mix. This job of managing promotions becomes more complex when you start adding multiple locations into the mix.

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Taylor Swift offers a masterclass in marketing. Here’s what retailers can learn

Inside Retail

Rather than investing in and delivering on their brand promise, they focus on other, often supplementary, marketing strategies such as launching engaging campaigns, brands may believe they can substitute competence with warmth. Swift’s brand promise has always centred on quality products.

Marketing 290
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ShipStation bolsters Aussie merchants with major platform enhancements

Inside Retail

The company is set to unveil a series of product enhancements tailored to match its industry-leading capabilities in the US. This release will include additional features for the high-volume plan, designed to streamline fulfilment processes and offer comprehensive delivery options for organisations with high delivery volumes.

Tailored 130
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Crafting Effective Solutions For Retail Supply Chain Management

RetailMinded

Effectively managing a retail supply chain is essential for meeting customer demands and maintaining a competitive edge in the market. UPS utilizes route optimization software to plan the most efficient delivery routes, reducing fuel consumption and delivery times.

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Different Things to Consider Outsourcing in Your Retail Business (and Why)

Retail Focus

Order Fulfillment When outsourcing, retailers can benefit from streamlined inventory management, order processing, and shipping. Experts can create tailored marketing strategies and optimize your content to improve search engine rankings and increase brand awareness.

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In conversation with Aesop general manager, Preet Bains

Inside Retail

Here, Australia and New Zealand general manager Preet Bains discusses the brand’s omnichannel strategy, the sensory appeal of its unique stores and the key to maintaining the relevance of a legacy brand. . By focusing on both physical and online spaces, we can tailor a customer’s journey based on their interests and needs.