Remove Engagement Remove Management Remove Planning Remove Social Media
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“What if this happens to us?”: Retailers revisit emergency response plans

Inside Retail

In the wake of the tragic Westfield Bondi Junction stabbing attack on April 13, Australian retailers have been revisiting their emergency response plans to ensure they are fully prepared for every contingency. Talking about this is important,” she said.

Planning 263
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Petal & Pup marketing lead talks US expansion and social media tactics

Inside Retail

As a pureplay e-commerce business, Australian fashion brand Petal & Pup was in a strong position to manage lockdown pressures this year, and the pandemic didn’t stop the business venturing into new categories and new markets. I think that’s how it feels non-intrusive and more engaging. IR: What about social media?

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Belles Hot Chicken talks crowdfunding campaign and global growth plans

Inside Retail

Belles’ managing director Joss Jenner-Leuthart told Inside Retail that the brand has chosen to raise funding through this particular route – rather than a traditional capital raise – as it provides customers with the opportunity to connect more deeply with the brand, and feel a genuine sense of ownership over it.

Planning 244
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How to Use Social Media for Small Business: 6 Simple Tips

Snap Retail

Everyone is online, making the social media platforms one of the most profitable spaces to place your business, attract new clients, meet those selling goals, and evolve. And while it may seem easy, it’s harder than it looks, but with a great plan comes great revenue! Plan it Out. Who is your target audience?

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Planning to sell online in the US? Here are some tactics to ensure success

Inside Retail

Tara Daly, senior director of product marketing at Loop Returns , shares with Inside Retail advice on getting started in the US market, some tips on cross-border shipping and logistics – including managing returns in a way that builds customer loyalty – and how to drive repeat business. The post Planning to sell online in the US?

Planning 290
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Taylor Swift offers a masterclass in marketing. Here’s what retailers can learn

Inside Retail

Rather than investing in and delivering on their brand promise, they focus on other, often supplementary, marketing strategies such as launching engaging campaigns, brands may believe they can substitute competence with warmth. Swift’s brand promise has always centred on quality products.

Marketing 290
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Restaurants and retailers expect better times ahead

Inside Retail

Around 90 per cent of surveyed restaurateurs in Australia say they plan to expand their businesses in the next 12 months by offering new products or opening additional locations, and 80 per cent report feeling more optimistic about the future of their restaurants.