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Digital trends, AI, TikTok: Here’s what Aussie retailers can learn from Europe

Inside Retail

Second, social media has now evolved into social commerce, with upwards of 80 per cent of social media users engaging in shopping-related activities. Growing numbers of consumers cite social media channels as their preferred means of product discovery.

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Digital trends, AI, TikTok: Here’s what Aussie retailers can learn from Europe

Inside Retail

Second, social media has now evolved into social commerce, with upwards of 80 per cent of social media users engaging in shopping-related activities. Growing numbers of consumers cite social media channels as their preferred means of product discovery.

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The four trends defining online retail in 2024

Inside Retail

TikTok’s algorithm, for example, curates feeds based on user activity and preferences, not engagement rates. Social commerce Social media platforms are becoming ecommerce marketplaces. With over 4.95 Other methods, such as digital concessions, are changing the face of distribution.

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Crafting luxury brand narratives through popup stores

Retail Focus

Crafting brand narratives through popup stores can be an effective strategy to engage customers, create buzz, and build a unique brand experience. Creating interactive experiences: Engaging customers through interactive experiences that allow them to connect emotionally with the brand is essential.

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Sea-Air-Space 2024 Dates & Location 

Trade Show Booth Companies - Trade Group

Measuring Trade Show ROI Guide How to Secure the Best Trade Show Booth Location 11 Ways to Promote Your Booth on Social Media The Trade Group is a full-service trade show and event marketing company. Photo Credit: Pexels The post Sea-Air-Space 2024 Dates & Location appeared first on The Trade Group.

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10 Things to Consider When Location Scouting for Events 

Trade Show Booth Companies - Trade Group

Location scouting for trade shows is an adventurous and strategic quest, almost like a treasure hunt for the perfect spot to showcase your brand’s brilliance. Find that ideal location where your trade show booth can shine, attract maximum foot traffic, and promote your brand or product.

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From Seoul to Birmingham: PURESEOUL selects Hammerson’s Bullring to kick off Midlands expansion

Retail Focus

Located on Bullring’s middle level, PURESEOUL’s 800 sq ft store will offer over 900 different types of products across make-up, skincare, and hair care. Customers will also be able to enjoy personalised one-on-one skincare advice from staff specialising in Korean beauty.

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