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Lacoste Japan advances towards a zero-party data strategy

Inside Retail

After the success of this campaign, the two companies will continue to work on new methods of collecting consumer data and improving customer engagement using zero-party data. The second was that the preference data they collected in the form of zero-party data can now be used for sales promotions in-store. Campaign objectives.

Strategy 230
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Here’s what a great retail experience looks like in Hong Kong: KPMG

Inside Retail

Retail is becoming more about physical presence and promotion with online ordering and delivery being the actual purchase point,” he said. Businesses must empower their workforce and align their values with daily operations and engagement initiatives. Omnichannel and a seamless purchase experience has now become expected as the norm.

Hobbies 130
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“An exciting and important step”: Why Tommy Hilfiger is teaming with Depop

Inside Retail

The collection has been carefully curated to drive brand desire among Depop’s community and allows us to engage with new audiences who want to enjoy our pieces in ways other than buying new. The range of approximately 100 pieces has been curated for Depop’s UK-based community and includes sizes ranging from XXS-3XL.

Fashion 130
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7 Techniques To Reduce Turnover In Your Retail Business (Without Spending a Lot of Money)

RetailMinded

From fostering a positive workplace culture to promoting work-life balance, these tips will help you create an environment where employees want to stay long-term. It can involve: Leadership Engagement: Ensure your leaders set positive examples by promoting transparent communication and providing support where needed.

Hobbies 52
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Foodpanda’s Evelyn Tay talks travel, sport and 20-plus years in comms

Inside Retail

Especially on the public affairs front, my teams and I engage in deep conversations with government and public policy stakeholders to establish regulatory parameters for the gig economy. Do you have any hobbies that help you switch off and stay balanced? IR: What’s your approach to work-life balance?

Balance 130
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12 Retail Tips for 2022

Retailing Insight

AT-HOME” ECONOMY REMAINS Home improvement, hobbies, cooking, binge-watching, and online shopping will continue to trend in 2022. Identifying, enhancing, and promoting your unique in-store experience will be a big draw for walk-in consumers. LIVE STREAMING The pandemic created a popular new buying experience.

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13 Retail Marketing Tips For Small Businesses In 2023

RetailMinded

Leverage their established social media following by having them promote your products or services on their social channels. Many consumers, especially those shopping for recreational and hobby-related goods, expect unique personalization and customization options. Take it a step further: Incentivize your team with a rewards program.