ICYMI: Here are five strategies to leverage marketable moments in 2024
Inside Retail
JANUARY 2, 2024
Throughout every year, a multitude of major and minor calendar events offer great opportunities to engage with customers at a time when they are open to shopping for friends, families or themselves. This is a highly effective tool for reaching your most engaged customers. For example, April Fool’s Day is a time for playful humour.
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