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Loyalty card wallet app Stocard drawing shoppers to engage with brands

Inside Retail

Stocard became part of the Klarna shopping ecosystem last year, which will eventually see the service positioned in tandem with other initiatives for participating retailers and consumers, from opportunities to partner with Klarna’s affiliates programme to checking your CO 2 emissions.

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4 Methods Guaranteed to Engage Esports Consumers  

Trade Show Booth Companies - Trade Group

To put this year’s awards into perspective, here’s how they compare other 2018 sporting events: The 2018 U.S. In fact, after witnessing the crowdfunding success of The International, some other esports tournaments have taken similar steps to keep their jackpots competitive. A slow-motion video at a Red Platform.

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Lacoste Japan advances towards a zero-party data strategy

Inside Retail

After the success of this campaign, the two companies will continue to work on new methods of collecting consumer data and improving customer engagement using zero-party data. Consumers were asked to choose their favourite long sleeve polo colours and vote against other colours. Campaign objectives. Check it out here.

Strategy 230
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High tech meets high fashion: Balmain launches NFT-based loyalty program

Inside Retail

With the rise of Web3 technology, it’s possible to create a close connection between the brand, designs, experiences and global community and store information in the form of on-chain records. Instead of thinking where our body is at a particular moment, consider it from the perspective of what our consciousness focuses on.

Fashion 278
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Should you be friends with your co-workers? Here’s what the research says

Inside Retail

Workplace best friends hold each other in high regard, exercising trust and honesty. In other words, it’s the work buddy — the kind of person you grab a lunch or coffee with. But close relationships are difficult and exhausting to maintain, meaning these types of relationships are usually rarer compared to other types.

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ICYMI: Tackling Diversity: From a Professional Organization Perspective

Retail Design Institute

The Institute established the Retail Design Institute Diversity and Inclusion Council in June last year, and the Council formed goals organized around three pillars of Listening, Sharing and Creating. The National Organization of Minority Architects (NOMA) was formed nearly 50 years ago to represent the needs of African American architects.

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From Pop-Up Stores to Seamless Experiences

Retail Focus

True experiential retailing comes to life when brands skillfully utilize their physical spaces, props, and products to captivate and engage customers in a manner that culminates in a truly unforgettable event. It is essential to recognize that experiences transcend the realm of mere services.