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Boost Your Marketing Performance in 2024 with Top Customer Engagement Tools

Retail Focus

In 2024, the landscape of customer engagement tools plays a pivotal role in elevating marketing performance. These tools are indispensable for implementing marketing automation, delivering tailored communication, and making data-informed decisions to enhance your campaign’s return on investment (ROI).

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Inbox to doorstep: Three strategies to elevate your post-purchase experience

Inside Retail

From the moment a purchase is confirmed to when it arrives at the customer’s doorstep, Klaviyo ’s intelligent marketing automation tools track progress and inform customers where their eagerly anticipated purchase is at. You can learn more about this from our earlier features that focused on automated flows and audience segmentation.

Strategy 290
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How RM Williams boosts efficiency with its unified commerce platform

Inside Retail

Central to this transformation was the adoption of NewStore , a unified commerce platform anchored in an omnichannel POS – with built-in solutions such as order and inventory management, clientelling, and store fulfilment. Before NewStore, we had many disparate systems across the organisation.

Contrast 147
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6 Tips to Engage Visitors with Trade Show Accessories  

Trade Show Booth Companies - Trade Group

Manage the display’s flow. When used correctly, trade display accessories provide your booth with added flair and information. provide your visitors with an enlightening and engaging experience, too many add-ons can clutter your exhibit and overwhelm attendees. However, be careful not to overdo it.

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ICYMI: Here are five strategies to leverage marketable moments in 2024

Inside Retail

Throughout every year, a multitude of major and minor calendar events offer great opportunities to engage with customers at a time when they are open to shopping for friends, families or themselves. This is a highly effective tool for reaching your most engaged customers. Ready to deeply engage with your customers all year long?

Strategy 130
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Post-BFCM: Four strategies to retain your new customers

Inside Retail

Black Friday Cyber Monday (BFCM) will have been a customer data goldmine for every retailer, delivering a huge increase in traffic and engagement across websites and messaging. That represents a massive opportunity to engage prospects and convert them into customers. What were your top-performing campaigns and flows?

Strategy 130
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Argon & Co ANZ introduces Intralogistics service offering

Inside Retail

Argon & Co, the global management consultancy that specialises in operations strategy and transformation, is delighted to announce the launch of a new ANZ service offering: Intralogistics. Like Argon & Co, their in-depth market knowledge delivers process improvements and lasting results for clients around the globe.

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