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Boost Your Marketing Performance in 2024 with Top Customer Engagement Tools

Retail Focus

In 2024, the landscape of customer engagement tools plays a pivotal role in elevating marketing performance. When selecting the most suitable tool for your needs, it’s crucial to consider key factors: Cost efficiency: Ensure that the tool is cost-effective for effectively reaching and engaging your target audience.

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Inbox to doorstep: Three strategies to elevate your post-purchase experience

Inside Retail

James Guerin, strategic partnerships manager at Klaviyo, says that post-purchase, personalised emails have an open rate considerably higher than for regular email communications, underlying the importance of maintaining communication throughout the customer journey. Ready to explore the Klaviyo and Starshipit integration?

Strategy 290
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How RM Williams boosts efficiency with its unified commerce platform

Inside Retail

Central to this transformation was the adoption of NewStore , a unified commerce platform anchored in an omnichannel POS – with built-in solutions such as order and inventory management, clientelling, and store fulfilment. Before NewStore, we had many disparate systems across the organisation.

Contrast 147
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6 Tips to Engage Visitors with Trade Show Accessories  

Trade Show Booth Companies - Trade Group

Manage the display’s flow. provide your visitors with an enlightening and engaging experience, too many add-ons can clutter your exhibit and overwhelm attendees. The post 6 Tips to Engage Visitors with Trade Show Accessories appeared first on The Trade Group. However, be careful not to overdo it.

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SMS marketing tips from Australia’s fastest-growing brands

Inside Retail

SMS marketing is a staple in today’s direct-to-consumer toolkit, opening new opportunities for customer engagement, retention, and revenue growth. Then, as the promotion is coming to an end, we can send a reminder to a smaller segment of engaged customers. For example, we can send a campaign to all customers. Bangn Body.

Marketing 278
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ICYMI: Here are five strategies to leverage marketable moments in 2024

Inside Retail

Throughout every year, a multitude of major and minor calendar events offer great opportunities to engage with customers at a time when they are open to shopping for friends, families or themselves. This is a highly effective tool for reaching your most engaged customers. Ready to deeply engage with your customers all year long?

Strategy 130
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Employee disconnect is at an all time high – here’s what to do

Inside Retail

Our workers expect our managers to put in more discretionary effort, in return for which they may be treated favourably when a better offer comes along. Other studies illustrate how consistently and significantly managers over-rate how much they recognise, reward and care for their staff – compared to what the staff think about that.