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The impact of gamification on retail customer engagement

Inside Retail

Increased engagement leads to higher sales. Shoppers today are happy to be entertained, nudged, challenged, and engaged beyond a product transaction,” said Kate Musgrove, MD at Bazaarvoice at Asia Pacific. Increase customer engagement. Gaming can help marketers: Collect valuable customer data. Increase sales and revenue.

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4 Methods Guaranteed to Engage Esports Consumers  

Trade Show Booth Companies - Trade Group

FREE WHITE PAPER Download our white paper "Demystifying Trade Show ROI" The event was not a traditional sporting event. This group doesn’t want to be sold to; they want to be engaged. Sponsor a Team or Event This is more traditional than the other suggestions, which means it is the most difficult to use as an engagement tactic.

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Decoding the journey from online research to in-store purchase

Inside Retail

In fact, while internet search is the most common method of gathering information for an upcoming shop, catalogues are a close second, ahead of social media and more traditional forms of advertising. Watch the full webinar here. And, according to Straw, data will play a key role in this transition. “I

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How Shein’s social media tactics have won over ‘eco-conscious’ Gen Z

Inside Retail

million downloads in July 2021 across Android and iOS, according to data presented by OnlineCasinoMaxi.de. In fact, Shein’s combined downloads from the App Store and Google Play is more than double that of Amazon Shopping’s total downloads. Founded in 2008, Shein (originally SheInside) started out as a wedding dress business.

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Influencer Marketing: How to Collaborate with Influencers 

Trade Show Booth Companies - Trade Group

They also engage with their audience through different mediums such as blogs, videos, and podcasts. FREE WHITE PAPER Download our white paper "Demystifying Trade Show ROI" What is influencer marketing? Just about any industry you can think of has people of influence.

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Ear to the ground: Why more brands are turning to podcasts

Inside Retail

Podcasts also provide a human element to the content listeners are engaging in, and Edwina does an incredible job helping bring these stories to life.”. whilst providing an engaging and entertaining way to connect with our existing community, and potentially a new community of women,” Dole told Inside Retail. Blow Bar Co.

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Is mobile the future of retail?

Inside Retail

This week, Adobe is releasing a report on ‘mobile shopping’ in an effort to help businesses to grow within the still under-utilised sales and engagement channel. And, according to Rigby, these small, square boxes could form the backbone of some impressive shopping experiences. The post Is mobile the future of retail?