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The four trends defining online retail in 2024

Inside Retail

Customer retention With both consumers and retailers feeling the pinch of increasing costs, customer retention will be a key theme of 2024. The competitive landscape is overflowing, making customer acquisition more expensive. Customer retention efforts are six to seven times more cost-effective.

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Redbubble sales fall despite Covid boosting online shopping

Inside Retail

The group has also registered ‘strong’ overall customer retention during the quarter with 47 per cent of marketplace revenue coming from repeat purchases – the highest level since the company was founded. The post Redbubble sales fall despite Covid boosting online shopping appeared first on Inside Retail.

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Why Innovative Loyalty Card Programs Can Significantly Improve Customer Retention & Engagement

Parcel Pending

Savvy retailers are updating their customer loyalty programs to increase customer satisfaction and ensure customer retention. The lure of loyalty cards remains the same since its inception: it’s more cost efficient to retain an existing customer than it is to acquire a new customer. Parcel Pending.

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Retention and loyalty – how to grow when the market is down

Inside Retail

An alternative approach is to focus on delivering an overall Customer Experience (CX) specifically designed to drive consistent and co-ordinated interactions across all touchpoints along the shopper journey.

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The $15bn impact: Physical touchpoints drive Australian e-commerce revolution

Inside Retail

AI: Revolutionising the shopping experience The rise of artificial intelligence (AI) promises to revolutionise the shopping experience, with 31 per cent of surveyed Australians recognising its value in streamlining order and delivery updates. Returns – once viewed as a friction point – now emerge as a loyalty catalyst.

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Supermarket loyalty schemes will be key for customer retention in the UK during cost-of-living crisis, says GlobalData

Retail Times

The soaring inflation rate is squeezing consumers’ budgets in the UK, and many are choosing to shop at supermarkets that are perceived as the best value for money as a result, says GlobalData.

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Planning to sell online in the US? Here are some tactics to ensure success

Inside Retail

“Making the whole international shopping experience seamless is a journey that takes time, so don’t expect everything to be perfect right away,” she continues. Even better, she says, look at ways to integrate another shopping experience if customers want to exchange goods, by offering incentives for additional orders.

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