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“No immediate impact”: Experts weigh in on Senate Committee’s recommendations

Inside Retail

If adopted, this could be capitalised by supermarkets demonstrating altruism and corporate social responsibility – which consumers may consider when deciding where to shop. This will allow consumers to align and ‘buycott’ from a supermarket that promotes their values.

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The $15bn impact: Physical touchpoints drive Australian e-commerce revolution

Inside Retail

David Boyer, VP, head of ANZ at Auctane, underscored the transformative potential of this finding: “Today’s informed consumer seamlessly navigates physical touchpoints like brick-and-mortar stores, social media discovery channels, and even embraces innovative solutions like AI-powered assistants.

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How retailers can meet changing customer needs: RedSeed

Inside Retail

And when they are shopping, more people will be looking to buy products on sale, or at a discount. This year, then, is more important than ever before for retailers to convert the customers that do interact with them into sales. Anything a brand can do to facilitate that will go a long way in building customer retention.

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Welcome to the new customer experience

Inside Retail

In today’s new normal, the shopping experience is no longer defined by the boundaries of bricks-and-mortar, but by the customer journey as a whole. Consumers now expect retailers to engage them whenever and wherever they want, with a shopping experience tailored to their individual needs. Revolutionising loyalty programs.

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Smarter data: Reach high-propensity shoppers and deliver optimal digital impact

Inside Retail

So how do you know how, when and where Aussies are shopping and reach the right consumer for optimal digital impact in a sea of brand switching? Improved customer retention – by targeting a high-propensity audience with relevant and engaging content, you can improve customer retention.

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Different Things to Consider Outsourcing in Your Retail Business (and Why)

Retail Focus

This can lead to increased conversions and higher customer retention rates. Outsourcing data entry and analysis tasks can ensure accurate and timely data processing, enabling you to make informed decisions. Data analysis experts can provide valuable insights into customer behaviour, market trends, and sales performance.

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Loyalty card wallet app Stocard drawing shoppers to engage with brands

Inside Retail

Retailers have clocked a seismic shift in customers being more open and willing to share their data to enjoy a tailored, holistic and rewarding shopping experience. It’s something that’s helped elevate both the in-store and online shopping experience,” says Condon. To read more, click here to visit the company’s website.