article thumbnail

Frequent flyer initiatives saved airlines – can loyalty programs save retail?

Inside Retail

Frequent flyer programs infamously saved airlines’ profit margins by driving customer retention and eventually lucrative partnerships with banks. Inside Retail spoke to Philip Shelper, founder and CEO of Loyalty & Reward Co, to better understand the chasm between airline loyalty programs and retail loyalty programs.

article thumbnail

A Short Guide To Technographic Data And The Information It Provides For Retailers

RetailMinded

You can break it down in many ways to get beneficial information; technographic data is just part of the extensive data spectrum. . All information about customer buying habits, demographics, usage statics, etc., Instead, it gives information about how customers use technology. . Improved customer retention .

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

“No immediate impact”: Experts weigh in on Senate Committee’s recommendations

Inside Retail

This will allow consumers to align and ‘buycott’ from a supermarket that promotes their values.

article thumbnail

How retailers can meet changing customer needs: RedSeed

Inside Retail

According to the NRA’s Consumer Sentiment Report, over half of respondents said that the biggest barrier to customer retention was bad customer service, followed by out-of-stock items and long queues. Anything a brand can do to facilitate that will go a long way in building customer retention.

article thumbnail

The $15bn impact: Physical touchpoints drive Australian e-commerce revolution

Inside Retail

David Boyer, VP, head of ANZ at Auctane, underscored the transformative potential of this finding: “Today’s informed consumer seamlessly navigates physical touchpoints like brick-and-mortar stores, social media discovery channels, and even embraces innovative solutions like AI-powered assistants.

article thumbnail

Smarter data: Reach high-propensity shoppers and deliver optimal digital impact

Inside Retail

Improved customer retention – by targeting a high-propensity audience with relevant and engaging content, you can improve customer retention. Better insights – using a high-propensity audience can provide you with valuable insights into your customer base.

article thumbnail

Welcome to the new customer experience

Inside Retail

To close this gap, 44 per cent of retail and consumer goods marketers say they are now leading customer experience initiatives across their organisations (versus just 24 per cent in 2017), and metrics are being shared. In this regard, retailers are re-evaluating and revolutionising their value propositions for higher customer retention.