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Navigating the fine line between AI, personalisation and engagement

Inside Retail

Armed with a huge depth of knowledge about an individual customer, from their browsing behaviour to their purchase patterns, both human and AI-powered agents can deliver exceptionally personalised service. Even if they haven’t bought a product yet, the behaviour of other customers may indicate that they will.

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Gamification can revolutionise retailers’ loyalty strategies

Inside Retail

With the value of mixing in-person and online loyalty initiatives already well recognised, gamification is the new tool to encourage engagement outside stores, inspiring customers, revealing new products and ultimately, increasing sales. Create a routine of gamification experiences for your customers. What is gamification?

Strategy 130
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Retail’s tech revolution sets laser-like focus on the consumer

Inside Retail

As we edge closer to 2024, this phygital wave is being propelled by a raft of emerging technologies that promise to redefine the contours of retail operations, marketing strategies and customer engagement paradigms. Moreover, this technology extends its utility beyond mere product recommendations.

Consumer 147
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How Viktoria & Woods proves quality never goes out of style

Inside Retail

At the moment our focus is providing a seamless customer experience online and in-store,” Woods said. “We We are a design-led business, with our own pattern makers, and sample machinists,” she added. “Our technology ecosystem is ever-changing. We focus on hiring a workforce that is agile and can juggle constant change.

Boutique 263
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How Viktoria & Woods proves quality never goes out of style

Inside Retail

At the moment our focus is providing a seamless customer experience online and in-store,” Woods said. “We We are a design-led business, with our own pattern makers, and sample machinists,” she added. “Our technology ecosystem is ever-changing. We focus on hiring a workforce that is agile and can juggle constant change.

Boutique 245
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Business Growth through Digital Transformation: The Case of Premium and Luxury Brands

Retail Focus

The literature frequently explores how the preferences and purchasing patterns of luxury consumers evolve in response to digital technologies. Channels Adopted: Hermes primarily utilises its official website and select social media platforms for brand promotion. It prioritises quality over quantity in its digital presence.

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Visual Merchandising With Display Cases

Jahabow

By placing frequently purchased items together closely, retailers can encourage customers to make additional purchases, maximizing their shopping experience. Store Design and Display Case Placement Strategic placement of display cases is essential in optimizing store layout and customer engagement.