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Deep dive: What social commerce looks like around the world

Inside Retail

TikTok reports that two-thirds of its users were inspired to shop even when they weren’t actually planning to do so. TikTok Shop is currently available in the UK and a number of Southeast Asian markets. Visibility of your current and potential customers, and the ability to chat with them directly. Social commerce is maturing.

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Meet Daniel Broderick, a New Yorker helming New Era’s APAC operations

Inside Retail

The current state of affairs “Malaysia has a growing economy and a strong consumer market, making it an attractive destination for expanding retail businesses. The APAC marketplace Broderick said that the APAC market presents both challenges and opportunities for the headwear industry and New Era.

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Ready, set, BFCM: five winning strategies you can implement right now

Inside Retail

A recent report from Klaviyo and Qualtrics shows that despite current economic challenges, 52 per cent plan to spend the same amount online this upcoming BFCM than they did last year – and 15 per cent plan to spend more. If you are using dynamic codes, be sure to upload enough codes for the number of people you plan to send them to.

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How Ezibuy and Gumtree unlock incremental revenue with personalisation

Inside Retail

While looking for growth solutions, EziBuy shared their goals with Rokt , an AI powered technology company that helps e-commerce businesses personalise the purchase experience for each customer in the Transaction Moment. This generated a new revenue stream, while simultaneously improving customer experience and ensuring brand safety.

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How to Manage Seasonal Sales and Promotions Across Multiple Locations

Compliantia

Differences in local consumer behavior and preferences Each location has its own unique customer base with varying preferences and behaviors. It requires market research and a tailored approach to ensure promotions resonate with the local audience. This allows for better planning and coordination across multiple locations.

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Aussie supermarkets have a trust problem. Here’s how they can fix it

Inside Retail

At the big end of town, Woolies X, with its embedded Quantium research is driving the customer data revolution for team green, while Wesfarmers’ OneDigital promises to play catch up and unleash the power of Flybuys with a huge commitment in talent and marketing (what about that AFL Grand Final budget).

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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

RetailMinded

These statistics underscore the need for businesses to comprehend and adapt to the evolving currents of customer buying behavior. The market environment is experiencing a significant change, and it is crucial for companies to ensure their continued commitment to staying updated with present trends and progressions in order to prosper.