Retail Focus

APRIL 4, 2024

Upholding their brand’s legacy and exclusivity is necessary while also exploiting the potential of digital technologies to reach, engage, and retain their clientele. Luxury brands prioritise the customer experience in their digital transformation efforts.

Social Media 148

Social Media Strategy Balance Engagement 148

Inside Retail

JANUARY 12, 2023

Brand engagement beyond the transaction; FMCG brands should identify what products have higher engagement. This enables tailoring of messaging and content specifically for certain audiences. The platforms are facilitating this by providing more points of engagement and means to sell.

Social Media 264

Social Media Beauty and Health Engagement Customer Engagement 264

Retail Focus

NOVEMBER 7, 2023

This novel approach engages all the senses and elicits powerful emotions, transforming retail spaces into sanctuaries of connection, innovation, and individuality. They are creating hyperphysical retail experiences that engage multiple senses, foster community, and appeal to Gen Z consumers.

Engagement 148

Engagement Customer Engagement Layout Display 148

Inside Retail

NOVEMBER 14, 2023

The Terminal “Our ‘click and mortar’ strategy is designed to integrate the convenience of online shopping with the tangibility of a physical store – where products purchased at the store are delivered straight to customers’ homes to ensure a seamless and engaging customer journey,” he told Inside Retail.

Fashion 130

Fashion Tailored Engagement Shopping 130

Inside Retail

MARCH 3, 2024

Adopting this approach not only reduces environmental impact but also frees up staff time away from processing waste packaging and towards more customer engagement. The integration of these key trends is reshaping the landscape, delivering enhanced customer experiences, and making a positive contribution to the environment.

Tailored 130

Tailored Gifts Customer Engagement Strategy 130

Inside Retail

SEPTEMBER 25, 2023

“My digital transformation experience is shaped by my experience handling the various nuances and needs of customers that span geographies across different industries and making sure they are delighted at every touchpoint,” he told Inside Retail. High performance teams need to feel motivated, and recognition plays a critical part.

Tailored 130

Tailored Strategy Engagement Accessories 130

Inside Retail

JULY 12, 2023

A recent study conducted by customer engagement platform Twilio revealed that marketers in the Asia-Pacific (APAC) region are not only embracing this transition but also recognising the vast potential of alternative data sources, particularly zero and first-party data.

Marketing 130

Marketing Customer Engagement Advertising Consumer 130

Inside Retail

APRIL 29, 2021

After the success of this campaign, the two companies will continue to work on new methods of collecting consumer data and improving customer engagement using zero-party data. Retailers, we’ve got the best content tailored just for you. Campaign objectives. Vote For Your Favorite Long Sleeve Polo Color. Check it out here.

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Strategy Hobbies Customer Engagement Color 230

Inside Retail

MAY 27, 2021

Many retailers have been forced to find new ways to engage their customers, sustain their businesses and find new opportunities for growth leading to an accelerated shift from physical retail to e-commerce. After implementing this solution, Ezibuy acquired over 40,000 new email subscribers, who had a conversion rate to customer of 19%.

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Tailored Engagement Perspective Customer Engagement 246

Retail Focus

MAY 3, 2023

Wunderkind’s 2023 [GL1] WunderkIndex Report conducted in-depth research of 99 UK eCommerce brands, analysing on-site shopping journeys and customer engagement across both email and text channels over a six-month period.

Light 130

Light Tailored Promotion Customer Engagement 130

Inside Retail

OCTOBER 24, 2023

The brand also invested in targeted marketing campaigns, leveraging social media and celebrity endorsements to engage with a younger demographic. “My This experience has also sharpened his ability to adapt to diverse markets and tailor strategies to meet the specific needs and preferences of APAC consumers.

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Target Market Social Media Fashion Tailored 130

Inside Retail

NOVEMBER 27, 2023

The crux of this phygital evolution lies in its ability to harness data and advanced tech tools to create a retail ecosystem that is intuitive, responsive and engaging. The modern shopper seeks a tailored shopping experience, and generative AI emerges as a powerful tool in the retailer’s arsenal to meet this demand.

Consumer 147

Consumer Engagement Shopping Pattern 147

Parcel Pending

SEPTEMBER 30, 2021

A successful reward program not only reinforces the purchase decision for an existing customer but can also bring a new customer (or customers) into the fold. Starbucks customers, for example, feel engaged with its annual free birthday drink. When it comes to benefits, customer needs and wants continue to evolve.

Customer Retention 52

Customer Retention Engagement Form Social Media 52

Inside Retail

AUGUST 1, 2023

He explained that with the successful deployment of the OneSiam SuperApp digital business, they have set a precedent for data-driven decision-making and operational efficiency across the whole group, while driving higher consumer engagement. We must recognize that the time for digital transformation has already passed.

Engagement 130

Engagement Tailored Customer Engagement Strategy 130

Inside Retail

DECEMBER 18, 2023

At the big end of town, Woolies X, with its embedded Quantium research is driving the customer data revolution for team green, while Wesfarmers’ OneDigital promises to play catch up and unleash the power of Flybuys with a huge commitment in talent and marketing (what about that AFL Grand Final budget).

Social Media 147

Social Media Engagement Concept Layout 147

Retail Focus

DECEMBER 12, 2023

Retailers who incorporate interactive elements can encourage passersby to engage with the scene, which enhances the overall experience and makes it memorable. Retailers are no longer using static displays; now they use cutting-edge technology like augmented reality and interactive elements to engage passersby.

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Art Display Light Curate 265

Inside Retail

JULY 27, 2021

You sometimes hear retailers say retail is a simple game – that it’s about providing customers with a product they want, and engaging with them where they are. “A lot of retailers don’t necessarily fully optimise these aspects of their business.

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Management Tailored Space Location 234

Inside Retail

NOVEMBER 16, 2023

This week the company shares five winning strategies that retailers can implement – right now – to optimise customer engagement and sales during this crucial upcoming peak retail season. Klaviyo recommends tailoring early access deals for VIP customers to optimise their engagement.

Strategy 130

Strategy Engagement Planning Promotion 130

Retail Focus

JUNE 16, 2023

This is to tailor a brand story that resonates with them. Crafting brand narratives through popup stores can be an effective strategy to engage customers, create buzz, and build a unique brand experience. This scarcity creates a sense of urgency and exclusivity, driving customer engagement and brand loyalty.

Social Media 265

Social Media Artistic Engagement Fashion 265

Show Best

DECEMBER 1, 2023

Expect to see AR mirrors for virtual try-ons, interactive displays providing in-depth product information, and VR experiences that transport customers into a brand’s story. Retail spaces will no longer be static; they’ll be dynamic and responsive, enhancing customer engagement and leaving a lasting impression.

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Design Trends Retail Design Layout Design 77

Compliantia

JULY 4, 2023

It requires market research and a tailored approach to ensure promotions resonate with the local audience. It ensures that promotions are strategically timed, preventing conflicts and maximizing customer engagement. They become your brand ambassadors, engaging customers and creating a positive impact that drives results.

Promotion 95

Promotion Location Management Tailored 95

Inside Retail

MAY 16, 2021

While it is widely known that trusted customers engage early and are loyal and strong advocates, most organisations and leaders have low trust literacy. Trust is ultimately the degree of confidence of a customer with uncertainty. Trust literacy. When tangibility disappears, trust intensity increases.

Customer Engagement 147

Customer Engagement Strategy Engagement Shopping 147

Show Best

JULY 28, 2023

Interactive Product Displays: Interactive product displays enhance customer engagement and education. Incorporating digital screens or tablets that provide information about different strains, product origins, and effects can empower customers to make informed decisions.

Design Trends 66

Design Trends Design Interior Design Display 66

Inside Retail

AUGUST 17, 2021

This provides the framework for choosing the tech that provides them with the capabilities, data and insights, helping them enhance their products and services to keep customers engaged and excited about what they are doing.”. A combined international effort is needed in tackling fashion’s problems head-on.

Fashion 130

Fashion Customer Engagement Beauty and Health Engagement 130

Inside Retail

JULY 18, 2023

They expect tailored content that aligns with their lifestyle, irrespective of location, preferred device or even time – placing greater strain on today’s stores. In the store of tomorrow, technology and innovation play a lead role in enhancing the customer experience and delivering improved outcomes.

Consumer 130

Consumer Tailored Customer Engagement Fashion 130

Inside Retail

JUNE 8, 2022

“Today’s customer is too savvy, too discerning, and flush with too many options to tolerate a cookie-cutter experience with a brand,” stated a new report from Emarsys called 6 pillars powering cross-channel personalisation. Customers deserve and demand tailored 1:1 experiences.

Tailored 130

Tailored Customer Engagement Shopping Engagement 130

RetailMinded

JULY 29, 2023

This has led to the emergence of social commerce , where customers can connect with brands they identify with through various platforms. Finally, there has been a significant shift towards experiential retail, with customers expecting more than just products from retailers.

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

RetailMinded

JULY 29, 2023

This has led to the emergence of social commerce , where customers can connect with brands they identify with through various platforms. Finally, there has been a significant shift towards experiential retail, with customers expecting more than just products from retailers.

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

VMS

DECEMBER 20, 2022

Givenchy’s two-level, 3500-square-foot boutique on Greene Street features tailored men’s and women’s ready-to-wear and accessories, in addition to exclusive made-to-order programs. The color and materials palette delights the aesthetic sensibilities with the intermingling of stone gray, lavender and stainless steel. KEVIN SCOTT.

Curate 106

Curate Sporting Goods Advertising Accessories 106

Retail Design Solutions

DECEMBER 20, 2023

RDS uses a range of digital design tools and techniques to create compelling layouts to engage and entice customers, ultimately leading to increased sales. Our clients work closely with our in-house design teams to create an engaging and personalised shopping environment. The Power of RDS as your Design Partner.

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Layout Design Display Concept 52

Greater Group

APRIL 24, 2023

Before we explore the top 5 shopfitting trends today, let’s look at some of the familiar examples of shopfitting and how it helps create an effective retail layout that maximises product visibility and accessibility, encourages customer engagement and provides a comfortable and inviting environment.

Retail Space 52

Retail Space Space Layout Display 52

Parcel Pending

FEBRUARY 28, 2023

The interactions between customer and retailer are made up of all these different touchpoints. Customers often choose companies they shop at based on their overall experience through all points of the customer engagement journey – not simply individual interactions with individual departments.

Social Media 52

Social Media Tailored Strategy Shopping 52

Parcel Pending

FEBRUARY 28, 2023

The interactions between customer and retailer are made up of all these different touchpoints. Customers often choose companies they shop at based on their overall experience through all points of the customer engagement journey – not simply individual interactions with individual departments.

Social Media 52

Social Media Tailored Strategy Shopping 52

Barber Design

SEPTEMBER 24, 2018

Retail trailblazers Nike have been successfully trialling the hyper-local concept in the US and are looking to open more hyper-local concept stores – where the shop is tailored to meet the needs of a very specific local community. Let us know what you think in the comments section below. Picture credit: Anna Utochkina on Unsplash.

Concept 52

Concept Tailored Pattern Perspective 52

Inside Retail

JULY 27, 2023

Personalisation was initially lost in the mass market and the anonymity of online shopping, but retailers are using customer data to create highly personalised shopping experiences, from recommendations to tailored promotions. It then suggests outfits and clothing pieces tailored to each individual’s taste.

Shopping 243

Shopping Tailored Customer Engagement Engagement 243

Inside Retail

FEBRUARY 27, 2024

However, by embracing personalisation and optimising the timing and content of communications, retailers can have a better chance than their rivals of converting visitors across any channel into repeat customers. For the modern retailer, the key to implementing these strategies is knowing your customers and understanding their needs. “We

Strategy 130

Strategy Customer Engagement Engagement Tailored 130

Inside Retail

APRIL 19, 2024

You need to know their preferences, behaviours, and the platforms they frequent, and tailor your content and engagement strategies accordingly. AC: Implementing the scarcity strategy has been a gamechanger for us, driving massive demand for our products and transforming the dynamics of customer engagement.

Social Media 245

Social Media Strategy Engagement Tailored 245