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How brands can capitalise on Pinterest’s push to make everything shoppable

Inside Retail

With over 460 million people using social media platform Pinterest each month, there are countless opportunities for savvy retailers to capitalise on this engagement, and convert traffic into sales. Through these campaigns, Big W drove 34 per cent higher engagement, and 77 per cent lower cost per acquisition, compared to retail benchmarks.

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Selfridges says, I do

Retail Focus

This summer, Selfridges will offer a wedding experience for couples looking for a non-traditional ceremony in a venue like no other. Newly engaged couples are struggling to find wedding venues, booked up far in advance.? Enquiries and bookings for Weddings at Selfridges can be made from Tuesday 11 May.

Curate 299
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How Swee Lee’s immersive lifestyle store brings the cool factor to music retail

Inside Retail

Customers can take refreshments into the artist lounge and at the vinyl listening stations, whilst sampling a selection of records curated by music tastemakers and media powerhouse NME. Visitors can also savour a drink at the cafe and bar, enjoy events with emerging artists and much more.

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Deep dive: What social commerce looks like around the world

Inside Retail

Beyond just ‘buy now’ buttons, these include customisable Facebook and Instagram shops, peer-to-peer marketplaces, curated shopping lists such as on Pinterest, livestreamed events, and shoppable AR filters such as shoppable lenses on Snapchat. . This enables tailoring of messaging and content specifically for certain audiences.

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How Malaysia’s iMotorbike is disrupting the market and building community

Inside Retail

The expansive three-storey showroom, covering an area of 46,806 square feet and showcasing a curated selection of over 1500 pre-owned motorbikes, is a testament to iMotorbikes’ rise since its humble beginnings in 2017. The online marketplace Southeast Asia’s motorcycle market is expected to reach US$31.75 per cent to reach US$34.87

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Inside Levi’s experiential retail flagship in the Philippines

Inside Retail

It recently opened its most expansive store in Southeast Asia in SM North Edsa in Manila, where customers can tailor Levi’s items to mirror their unique style and personality. These digital enhancements enrich the physical shopping environment, making it more dynamic and engaging. One example of this is climate relevance.

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Stop, collaborate and listen: What big business can learn from small stores

Inside Retail

They actively engage with residents, support local causes, sponsor events, and often collaborate with neighbouring businesses creating a network of support that fuels community development. By forming partnerships, local traders can leverage their collective strengths, share resources, and engage in joint marketing efforts.

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