Inside Retail

MARCH 22, 2023

He expects the impact to be different across consumer groups, but he’s confident it won’t affect the target General Pants customer group too much, saying they tend to be mortgage-free and fully employed. Multichannel is essential to the General Pants offering because it allows customers to shop when, how, and where they want. “I

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Social Media Apparel Strategy Accessories 130

Inside Retail

DECEMBER 5, 2022

Consumers are the driving force behind a constantly changing, fragmented and evolving e-commerce landscape. From 2021 and even into early this year, 77 per cent of global consumers were still spending at or above the same levels online as they were a year prior. Inflation’s impact on e-commerce is still unclear.

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Strategy Social Media Consumer Shopping 260

Inside Retail

NOVEMBER 27, 2023

While Australian retail’s annual peak season may have dawned, “a perfect storm of challenges” has created an extremely difficult time for retailers who are facing higher overheads and falling spending as consumers adapt to the cost of living crisis. Zahra also believes it is essential that retailers appeal to consumer values.

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Inside Retail

FEBRUARY 23, 2022

One recent study by ChannelAdvisor and Dynata surveyed over 1000 Australian consumers about their current shopping habits and how they expect these habits to change in the near future. As you might expect, the research shows Australians are doing more of their shopping online than they were before the pandemic.

Light 292

Light Consumer Social Media Shopping 292

Retail Bound

JANUARY 12, 2023

This exponential growth has fueled fierce competition among online retailers forcing smaller businesses to rethink their marketing strategies. Therefore, to be successful, eCommerce retailers and eCommerce order fulfillment services need to understand the new trends in consumer shopping behavior. Convenience Is Key.

Strategy 52

Strategy Consumer Shopping Social Media 52

Inside Retail

FEBRUARY 26, 2024

This compelling data highlights the critical importance of adopting omnichannel strategies for Australian retailers striving to stay at the forefront in an ever-evolving market. Clear communication and responsible implementation are crucial for retailers looking to build trust and effectively integrate AI into the shopping experience.

Social Media 130

Social Media Customer Retention Strategy Consumer 130

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. I’ll then suggest some effective strategies that independent retailers can use to stay ahead of the competition. So let’s get to it!

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. I’ll then suggest some effective strategies that independent retailers can use to stay ahead of the competition. So let’s get to it!

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

Inside Retail

AUGUST 27, 2023

According to our 2023 Consumer Sentiment Survey, 67 per cent of Aussies have subscribed to receive SMS from businesses, and 64 per cent expect to be able to message you and receive a response within 24 hours. One example: Those handy SMS reminders for shoppers to return to abandoned shopping carts. Yep, you guessed it, on social media.

Strategy 243

Strategy Customer Engagement Engagement Social Media 243

Inside Retail

JUNE 1, 2022

E-commerce businesses are fighting for consumers’ attention at an extraordinary rate. Those with the right multichannel strategy will win in this volatile e-commerce climate. Increase visibility and put your products front and centre in the eyes of consumers. Sell where consumers shop.

Strategy 130

Strategy Social Media Consumer Advertising 130

Retail Bound

NOVEMBER 21, 2023

Jump ahead to today, and you can buy everything from pizza to pants to pillows all from your phone or laptop, and social media is making that even easier — specifically TikTok. By making shopping fun, consumers feel closer to the brand, which ultimately leads to greater loyalty and more purchases over time.

Consumer 52

Consumer Shopping Social Media Perspective 52

Retail Focus

APRIL 4, 2024

Expert Manager at Univers Retail | Ephemeral Retailing Specialist | Published Author | Speaker In the dynamic and ever-evolving landscape of contemporary business, the concept of digital transformation has emerged as a pivotal force shaping industries and strategies at an unprecedented pace.

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Social Media Strategy Balance Engagement 147

Inside Retail

JUNE 20, 2021

Lockdowns with little advance notice, panic buying, supply chain disruptions, hastily made changes to health and safety regulations, and extreme swings in consumer needs and expectations. How did they fare and how have consumers changed due to their pandemic experience? Consumers unevenly impacted. Changed shopping behaviours….

Consumer 242

Consumer Beauty and Health Consumer Electronics Social Media 242

RetailMinded

SEPTEMBER 19, 2023

Businesses have effectively moved away from traditional sales techniques and eagerly seized the opportunities provided by direct-to-consumer (D2C) sales due to the quick progress of digital technology. This involves detailed research and data analytics to gain insights into consumer trends and tastes.

Strategy 52

Strategy Consumer Tailored Social Media 52

Inside Retail

NOVEMBER 27, 2023

In the ever-evolving retail landscape, technology has swiftly moved from being a novelty to becoming the linchpin of both operational and customer-centric strategies. Today’s consumers might browse products online and then feel, try and buy them in physical stores.

Consumer 147

Consumer Engagement Shopping Pattern 147

Inside Retail

JANUARY 15, 2024

If day one of the National Retail Federation’s annual conference, Retail’s Big Show, was all about AI, the overarching focus of day two was learning how to appeal to the modern consumer, especially Gen Z. Digital strategies to decode Gen Z” was the topic of one of the opening panels.

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Social Media Engagement Consumer Artistic 246

Inside Retail

MARCH 13, 2024

“Before, when you came back from summer, all the shops were full of winter clothes,” Ruiz said in an interview. It is using artificial intelligence to help it track trends on social media and to cross-reference data on consumers with collections and other brands, he said.

Fashion 264

Fashion Social Media Strategy Light 264

Retail Focus

JUNE 22, 2023

Consumer demands for curated ads from trusted brands is prompting retailers to tap retail media opportunities and open up new revenue streams from monetising their first party audiences, according to the latest research from ADvendio , the leading omnichannel advertising solution provider.

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Curate Consumer Advertising Social Media 130

Retail Bound

APRIL 23, 2024

From traditional brick-and-mortar stores to the rise of e-commerce, product startups have had to adapt and keep up with changing consumer behavior. In recent years, technological advancements and shifting consumer preferences have caused significant disruptions in the retail landscape.

Consumer 52

Consumer Social Media Promotion Marketing 52

Retail Focus

MARCH 6, 2024

This comprehensive guide will delve into the strategies and insider tips to help you uncover sales while buying these gummies. By subscribing to these newsletters, consumers gain exclusive access to insider information and receive timely notifications about sales events and special offers.

Social Media 130

Social Media Promotion Strategy Consumer 130

Inside Retail

OCTOBER 9, 2023

As consumers manage cost of living pressures, it’s led to a pullback in spending across the retail landscape, particularly in non-discretionary categories. CommBank’s latest Consumer Insights Report shows that around one in four Australians have not enough, or just enough, to meet household expenses.

Consumer 130

Consumer Beauty and Health Consumer Electronics Accessories 130

Inside Retail

AUGUST 22, 2021

The business surveyed 2000 global consumers to compile the data, releasing the report to highlight retailer opportunities that continue to arise in the sector. As shown in the study, Australian consumers have consistently reported lower spending hesitancy on e-commerce platforms since 2020 as a result of Covid-19. “In

Shopping 173

Shopping Social Media Strategy Consumer 173

Creative Displays Now

MARCH 4, 2024

Whether you’re an experienced product developer or new to the retail industry, you must know strategies for introducing customers to your products and continuing to grow revenue. In most cases, consumer product manufacturers use a combination of online and offline marketing strategies to reach as many customers as possible.

Retail Marketing 52

Retail Marketing Strategy Marketing Social Media 52

Inside Retail

MARCH 14, 2024

Independent Queensland grocer Skippys Fresh Frootz has garnered attention on social media for its videos highlighting its low prices at a time when Australia’s major supermarkets are facing scrutiny for their lack of transparency in their price-setting practices. Private-label brand sales account for 18.1

Strategy 263

Strategy Social Media Management Consumer 263

Inside Retail

JANUARY 24, 2024

The heritage brand, deeply rooted in providing affordable and reliable footwear, faced the challenge of being associated primarily with mature-age consumers. It has always been known as a trusted provider of high-quality footwear to a wide range of consumers, particularly renowned for its school shoes and comfortable sandals.

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Social Media Customer Retention Visual Merchandising Strategy 130

Inside Retail

AUGUST 12, 2021

In the past year, we’ve all navigated massive changes in many aspects of our lives — how we work, how we shop, how we socialise. Meanwhile, the growing influence of gen Z consumers, who deeply value individuality and creativity, paved the way for a proliferation of avant-garde makeup trends. content creators. 1 earner with $2.6

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Strategy Marketing Beauty and Health Social Media 130

Inside Retail

FEBRUARY 28, 2024

With a rich background spanning finance, entrepreneurship, and brand development, Yadav embodies the brand’s ethos of innovation and consumer-centricity. Through clear communication and honest dialogue, we empower consumers to make informed choices about their skincare regimen,” he added. At the helm is Mohit Yadav.

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Social Media Expansion Consumer Marketing 130

Retail Times

APRIL 6, 2021

We don’t need to tell you that the days of traditional shopping are behind us. Whether it’s curbside pick up, cause based marketing, or social shopping — the way retailers are doing business is rapidly evolving. Have a look and see if you can incorporate these into your retail strategy. Social shopping.

Shopping 104

Shopping Consumer Social Media Strategy 104

Inside Retail

MARCH 4, 2024

Whether marketers are subconsciously ageist or they’ve gotten distracted riding the Millennial branding and Gen Z social media wave all the way to the bank is still up for debate. Retailers have failed to understand and represent a large consumer demographic that could be lucrative to their business.

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Beauty and Health Hobbies Fashion Marketing 264

Inside Retail

MAY 16, 2024

In a retail industry full of fierce competition and fleeting consumer attention spans, business owners, PR experts and marketers are working tirelessly to create the most valuable asset a brand can ask for: the raving brand fan. What separates a loyal customer from a devoted brand fan is not how much or how often they make a purchase.

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Social Media Marketing Engagement Line 263

Retail Focus

NOVEMBER 22, 2023

The holiday season’s magical air of celebration and joy influences how people shop and engage with brands. Luxury pop-up stores become essential brand levers amid the bustling atmosphere, presenting a distinct and enchanting shopping experience for consumers.

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Social Media Gifts Jewelry Curate 162

RetailMinded

OCTOBER 1, 2023

From harnessing the power of social media influencers to crafting intricate omnichannel campaigns , independent retailers must cross over the complexities of modern marketing tactics. Understanding Your Audience Any effective marketing strategy is based on a profound understanding of the target market.

Strategy 52

Strategy Social Media Display Engagement 52

RetailMinded

AUGUST 10, 2021

Online shopping is becoming a popular trend between business to consumers and business to businesses. The coronavirus pandemic also boosted online shopping as people were restricted from going to crowded places like shops. Therefore, a lot of focus needs to go into strategies to improve your online storefront.

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Strategy Social Media Shopping Other 113

Inside Retail

MARCH 19, 2024

Making the whole international shopping experience seamless is a journey that takes time, so don’t expect everything to be perfect right away,” she continues. Don’t fall into the trap of assuming they think and act the same, so use a mixture of email, SMS, social media, and other channels to communicate with them.”

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Planning Customer Retention Social Media Marketing 290

Inside Retail

MARCH 27, 2024

The first-of-its-kind collaboration demonstrates the influence retail has on consumer behaviour beyond just checking out. Bringing its fashion lens to the Cancer Council’s research, The Iconic aims to motivate consumers to make more informed and healthier styling choices.

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Social Media Fashion Engagement Promotion 130

RetailMinded

JULY 9, 2021

This post highlights some of the marketing strategies businesses can deploy to not find new customers and keep existing ones. The social distancing restriction for example meant that more people are shopping online than in brick-and-mortar stores. Leverage Social Media. Go Where Your Customers Are.

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Strategy Marketing Social Media Advertising 98

Inside Retail

JUNE 27, 2022

India’s beauty and personal care market is projected to reach US$21 billion in 2025, and the rising adoption of online shopping and greater product penetration in secondary cities are also contributing to the market’s enlargement. Consumers are at the heart of all we do. Celebrating uniqueness.

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Consumer Target Market Expansion Curate 130