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Lush left social media in 2021. Here’s why – and what happened next

Inside Retail

More than ever, consumers are aware and conscious of these topics. To solidify our understanding of this, we recently published a Report, Digital Engagement: A Social Future. The report surveyed 12,000 global consumers on their sentiment towards Big Tech and expectations for brands online.

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Here’s what retailers need to know about social media use in Apac: Report

Inside Retail

When it comes to the Asia-Pacific market , three in five marketing professionals regard social media as more important due to economic uncertainties, according to a recent State of Social Report from software firm Meltwater. It’s becoming more important for retailers to engage with consumers.

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Petal & Pup marketing lead talks US expansion and social media tactics

Inside Retail

Here, Chantal Brayley, global marketing manager at Petal & Pup, discusses the addition of the wedding category, the expansion into the US and how the business has switched up its marketing tactics to connect with consumers. IR: What about social media? Inside Retail: How have the last 12 months been for Petal & Pup?

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How to Use Social Media for Small Business: 6 Simple Tips

Snap Retail

Everyone is online, making the social media platforms one of the most profitable spaces to place your business, attract new clients, meet those selling goals, and evolve. And while it may seem easy, it’s harder than it looks, but with a great plan comes great revenue! Plan it Out. Who is your target audience?

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Planning to sell online in the US? Here are some tactics to ensure success

Inside Retail

Don’t fall into the trap of assuming they think and act the same, so use a mixture of email, SMS, social media, and other channels to communicate with them.” The ease of returns has become a basic expectation among consumers shopping online. The post Planning to sell online in the US?

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How social media filters are designed

Design Week

But you probably know her best for her work creating augmented reality (AR) social media filters for some of the world’s biggest brands. “Everything is new in AR” The scope of social media filters is considerable – Galinari’s work has so far gained more than 400 million impressions across platforms. .

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Art and upcycling: How Casetify plans to reach 100 stores globally by 2025

Inside Retail

Following its store launch in Sydney earlier this year, Hong Kong-based tech accessories brand Casetify is planning to expand across Australia, as part of a larger goal of reaching 100 stores globally by 2025. According to Kofod, the brand’s e-commerce and bricks-and-mortar stores work in tandem to offer a strong direct-to-consumer presence.

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