Inside Retail

JUNE 20, 2022

Perhaps, the most important aspect of this metaverse will be the onslaught of hyper personalisation and targeted marketing strategies that could be employed by companies like Meta. VR is now playing an increasingly important role in education.

Art 130

Art Social Media Strategy Reimagine 130

Creative Displays Now

AUGUST 2, 2023

They can help you strike a perfect balance between capturing a child’s attention and educating an adult. Appealing to the right target audiences: You can customize your display with colors and designs that appeal to a specific audience, allowing the customers who benefit the most increased access to your products.

Display 52

Display Color Promotion Target Market 52

Greater Group

MAY 21, 2023

Productivity levels drop due to poor office space planning, and customers are driven away by unappealing commercial fitout design. A key element in preparing a fitout project scope and office space planning is determining the objectives and desired outcomes of the commercial fitouts to be created.

Planning 52

Planning Space Management Other 52

Creative Displays Now

MARCH 4, 2024

Use Effective Online Advertising and Promotions When planning a retail marketing strategy that will make sense for your brand, you should consider running occasional promotions and using effective online advertising to target your ideal customers. Geo-targeted ads: Location-based ads only target people in a specific locality.

Retail Marketing 52

Retail Marketing Strategy Marketing Social Media 52

Mike Anthony

MARCH 27, 2023

Armed with this knowledge shopper marketers can target in-store battles they can win: increasing the chances of shopper marketing success. If we are to get the balance right between consumer and shopper marketing investments and activities we can’t assume that the consumer is the shopper.

Marketing 40

Marketing Consumer Target Market Line 40

Design Middleeast

FEBRUARY 26, 2024

In Dubai, where the audience leans towards maximalism, the challenge was to balance popular preferences with SHI’s essence. Our approach is a delicate balance that intertwines traditional recommendations with the dynamic influence of the digital age.

Social Media 52

Social Media Beauty and Health Engagement Tailored 52

Greater Group

AUGUST 27, 2019

HOW TO CAPTURE THE MILLENNIAL MARKET? At greater group , we’ve conducted an extensive study of the Millennial target market to design stores that best engage this generation. Case Study: New Balance (Tokyo). Customer shopping behaviour is also key in how we direct them around the store through strategic planning.

Design 52

Design Social Media Balance Engagement 52

Greater Group

JUNE 9, 2023

Retail design concepts that are well-executed not only brings a brand’s message across to its target market, but reinforces that message to spur that audience into action, i.e. making a purchase and/or encouraging brand advocacy. These make sure the light is balanced all over the store. Decorative lights. Right turns.

Concept 52

Concept Retail Design Layout Design 52

Greater Group

MAY 22, 2023

Minimalism and Streamlined Aesthetics Much like the individuals behind them, companies will differ in terms of personality and the way they communicate with their target markets. This balance can be achieved through colour and surface treatments such as distressing.

Interior Design 52

Interior Design Design Trends Interior Space 52

Greater Group

JUNE 25, 2023

In developing the brand story, the business does not focus on itself, but rather on its target market and that market’s problems. Exploring the product offerings takes time, which means slowing the target market down while they are in the store. Love at first sight.

Interior Design 40

Interior Design Interior Design Visual Merchandising 40

Greater Group

JUNE 9, 2023

Be sure to consider the following 10 components of retail store layout designs before planning a new space or refitting out an existing one. The Target Customer Retail store layout design should be part of the comprehensive marketing and sales plan of a business. Spring collection), or by target market (e.g.

Layout 52

Layout Design Display Visual Merchandising 52