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American Apparel set for Australian comeback

Inside Retail

American Apparel is relaunching in Australia and expanding into New Zealand, releasing its new season range online online. “We will also be bringing our newest collections and styles of American Apparel to those markets and will be supporting the brand with our Craft the Culture campaign. .

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VF Corp’s global CCO on the “tremendous opportunities” in emerging markets

Inside Retail

Dubai-based retailer and distributor GMG and US-based apparel and footwear company VF Corporation recently announced a significant expansion of their long-standing partnership to solidify their presence in the growing markets of Southeast Asia (SEA) and the Middle East and North Africa (MENA).

Marketing 147
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Shein inks deal to design, distribute Forever 21 apparel line

Inside Retail

Jamie Salter, founder, chairman and CEO of Authentic Brands Group, said the collaboration is in line with the company’s distribution strategy for the brand’s new key markets. The post Shein inks deal to design, distribute Forever 21 apparel line appeared first on Inside Retail Australia.

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Oroton Group boosts profits as growth strategy kicks in

Inside Retail

Physical sales grew 57 per cent, aided by brand marketing and exposure at the Australian Fashion Week, while online sales increased by 31 per cent as a result of increased investment in technology. Oroton CEO, Jennifer Child, said the result demonstrates “strong early progress” in the retailer’s growth strategy.

Strategy 246
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Under Armour launches sportswear range exclusive to Australia

Inside Retail

Under Armour has announced an expanded range of apparel, footwear, and accessories exclusively for the Australian market. The campaign – named ‘Live in UA’ – marks a pivotal shift in strategy and approach, representing a fusion of functionality and fashion, according to the brand.

Apparel 264
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R.M. Williams names new chief marketing officer

Inside Retail

Former advertising firm executive Chris Willingham has joined the senior leadership team at footwear and apparel brand R.M. Williams as its new chief marketing officer. Williams names new chief marketing officer appeared first on Inside Retail. He will start on the new role in the coming weeks. The post R.M.

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Apparel Industry General Update – Q1 2023

Fashion Retail

This is a very interesting article from RBC Capital Markets about the current status of the apparel industry in relation to different variables impacting the value chain, specially de ones affecting COGS and OpEx (March 06, 2023 RBC Elements™: European General Retail Profit is sanity…).

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