Inside Retail

MARCH 4, 2024

Retailers have failed to understand and represent a large consumer demographic that could be lucrative to their business. Kopanidis believes that brands have reduced this consumer group to a stereotype that does not want to engage in the lifestyles and hobbies that are so often attributed to Gen X, Millennial, Gen Z and now Gen Alpha.

Beauty and Health 264

Beauty and Health Hobbies Fashion Marketing 264

Inside Retail

SEPTEMBER 23, 2021

It has hired people in Australia, Brazil and Europe to make contact with local brands, slashed its commission rate to attract new sign-ups and promised significant exposure through its internal advertising machine. The campaign to sign up new sellers outside of China is a direct effort to change consumers’ perceptions of Wish.

Hobbies 246

Hobbies Advertising Merchandising Fashion 246

Retailing Insight

JANUARY 22, 2024

This will include answering these questions: Hint: You can get some of this information from marketing surveys and industry magazine advertising demographics Ask for them from the advertising department. Do they have any hobbies? To this end you will establish and set up a Customer Profile. What is their age and education level?

Marketing 52

Marketing Target Market Gifts Social Media 52

Retail Prophet

MARCH 4, 2021

Along the way, Clymer recognised that Hodinkee’s dependence on advertising revenue not only impinged on its editorial freedom, but also obscured a bigger revenue opportunity: retail. The problem is that within many conventional retail organisations, the term “content” is conflated with advertising. Nor do they aspire to be.

Advertising 52

Advertising Hobbies Engagement Fashion 52

Retail Prophet

MARCH 4, 2021

Along the way, Clymer recognised that Hodinkee’s dependence on advertising revenue not only impinged on its editorial freedom, but also obscured a bigger revenue opportunity: retail. The problem is that within many conventional retail organisations, the term “content” is conflated with advertising. Nor do they aspire to be.

Advertising 52

Advertising Hobbies Engagement Marketing 52

RetailMinded

FEBRUARY 20, 2023

Contactless shopping, delivery, and curbside pickup — once a public health necessity — have now turned into conveniences many consumers regularly expect. Many consumers, especially those shopping for recreational and hobby-related goods, expect unique personalization and customization options. Nearly 80% of U.S.

Retail Marketing 52

Retail Marketing Marketing Social Media Display 52

VMS

APRIL 7, 2021

K EEPING THE organizational pipeline flowing with creative, high-potential talent is a challenge every company faces, yet countless studies have shown that identifying and engaging young professionals early in their careers is critical to future success. Advertisement. Advertisement. Samantha Colamussi. Samantha Goodman.

Design 98

Design Visual Merchandising Architecture Interior Design 98