Design Wanted

SEPTEMBER 3, 2021

Taking inspiration from Instagram, Korean designer Junu Kim has created a futuristic car concept promoting self-expression. The mobility concept is designed for solo drivers, which might not have practical applications when it comes to sustainability but the concept of an Instagram-inspired car is incredibly unique.

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Creative Displays Now

APRIL 17, 2024

It advertises your products while concealing an otherwise unsightly display base. Large-format advertising: Printed pallet skirts are similar to billboards, providing a large-scale advertising format. Accelerated product sales: The combination of effective product placement and attractive advertising helps to boost sales.

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Inside Retail

MARCH 13, 2022

From July 1, under new guidelines from the Therapeutic Goods Administration (TGA), social media influencers will no longer be paid to promote health and beauty products using their own personal experience. Short-term pain for long-term gain.

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Inside Retail

AUGUST 18, 2022

The new advertising trial is in partnership with Meta, which Showpo founder Jane Lu tells SmartCompany is inline with the digital retailers aim to provide customers with an efficient and innovative shopping experience. Showpo will judge the success of its AI model advertising through return-on-ad-spend, click-through rates and conversions.

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Trade Show Booth Companies - Trade Group

APRIL 9, 2024

However, these small, modern advancements paved the way for various early forms of branding, including printed wrappers, signboards, and printed advertisements. During this period, printed information could easily be distributed, leading to advertising, which became a popular way to sell goods and products for the first time in human history.

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Retail Focus

DECEMBER 12, 2023

Product displays are transformed with a festive twist, featuring Christmas-themed versions that not only promote offers but also connect products to the joyful and gift-giving spirit of the season. They go beyond promoting products; they create lasting memories and emotional resonances.

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Inside Retail

JANUARY 3, 2023

Retail workers have access to information about products, promotions, and pricing instantly. For instance, interactive displays can provide tailored product recommendations or promotions based on each shopper’s purchase history and preferences.

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Inside Retail

SEPTEMBER 11, 2021

Small Gestures’ is a feature that allows TikTok users in the US to send promotional gifts and treats to their contacts. Japanese beauty brand, Shiseido, embraced this challenge with the opening of the Shiseido Beauty Square concept store in Tokyo in June 2020.

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Contra

APRIL 11, 2023

Guerrilla marketing is a creative, unconventional, and minimal-cost marketing technique that uses imaginative tactics to promote a product or service. In the world of marketing, guerrilla marketing aims to achieve similar results by using unique techniques and low-budget methods that stand out in the crowded advertising world.

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Creative Displays Now

JULY 18, 2023

How you choose to advertise your product reflects your brand’s values and identity. As a business or product owner, you might be familiar with the concept of brand storytelling — or at least heard of it. Customize branding: Your product and brand are truly unique, and your packaging and advertising should reflect that.

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RetailMinded

MARCH 31, 2021

When it comes to offline advertising, retail company owners still turn to us for quality store signage, say B2B signage experts at Front Signs , US sign making company. These methods of advertising have ultimately helped many companies to grow. She loves to share insights and expertise about the advertising and retail industries.

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Trade Show Booth Companies - Trade Group

SEPTEMBER 20, 2023

Use experiences to promote products Generation Z isn’t driven by acquiring possessions for the sake of ownership. Promote User-Generated Content Encourage Gen Z customers to share their experiences with your product on social media. This goes hand in hand with the concept of UCG (User Generated Content).

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Inside Retail

SEPTEMBER 20, 2023

Forget the focus group In the past, large retailers might have planned their e-commerce sites by testing concepts in focus groups or in workshops with hundreds of consumers, a process that takes many months and external consultants. There are multiple ways to display a promotion. You can add urgency, it’s selling fast.

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Inside Retail

APRIL 14, 2023

She opened a pop-up store on the Sunshine Coast as a proof of concept, and after turning over $80,000 in just two months, she launched Go For Zero online in 2018. I had to learn about Google and Facebook advertising,” she says. It had to be super transparent and honest, it had to choose right over easy, the donations had to be clear.

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Inside Retail

FEBRUARY 8, 2022

It just goes to show that supermarket and grocery retailers are constantly looking for new and innovative ways to promote their products,” said Mortimer. As retail increasingly looks to experiential stores as a means of breathing new life into the physical side of retail, it makes sense that advertising would go the same way.

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RetailMinded

OCTOBER 1, 2023

In this era of the “Retail Renaissance,” independent retailers are in a prime position to carve their niche in the market through innovative marketing ideas and concepts. Adapting to these concepts can overcome modern challenges, leading to a prosperous retail future. Let’s hop in!

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Inside Retail

AUGUST 26, 2021

In that role, Wright oversaw significant investment in advertising and inventory in 2020, which led to the company having some of its best months, despite the impact of the global pandemic on consumer sentiment. Starbucks China’s vice-president of digital ventures, Molly Liu, has been promoted to the chief operating officer role.

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Inside Retail

JANUARY 21, 2022

In this article, I’ll share a bit more about the concepts and three ways to leverage searchandising on your site. Putting items in a certain order, developing appealing landing pages, or choosing particular products or brands to advertise are all examples of this. From brick and mortar to online. Which one should go first?

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Inside Retail

NOVEMBER 27, 2023

Generative AI helps create dynamic and personalised marketing content, which is essential in today’s retail landscape flooded with generic advertising. Robotics is not merely a futuristic concept but a present-day reality that is reshaping the operational dynamics of retail stores.

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Snap Retail

JUNE 10, 2021

However, most marketing that is spread on these social media platforms is oriented towards promoting a product or service. So, instead of selling a product, the concept of social marketing is to “sell” a behavior or lifestyle that benefits society for good, in order to create the desired behavior or change.

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VMS

MAY 26, 2021

Retailers need to understand and realize that their windows are a cost-effective form of advertising. Not only do attractive windows help bring in new and existing customers, but they also allow retailers to increase foot traffic to the store, display new products, highlight promotions and enhance brand image.

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Inside Retail

AUGUST 7, 2023

Jack did a contra deal with an advertising agency, they created the brand Le Specs, and the business grew dramatically. Capitalising on this success they were offered a perfume brand, Australis, and loved the concept, if not so much the product and its packaging.

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Hunton Andrews Kurth

AUGUST 2, 2022

To capitalize on the current popularity of NFTs, some retailers are turning to the timeless art of nostalgia: reworking old media or products into an NFT collection to advertise a brand in an online space or bring new attention (and customers) to a vintage product.

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CAAD

JANUARY 28, 2022

In recent times, the concept of the metaverse has emerged with great force, especially since it materialized last October with the transformation of Facebook into Meta. Metaverse concept describes an immersive and multisensory experience in the applied use of various devices and technological developments on the Internet.

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Concept Advertising Visual Merchandising Marketing 52

Drytac

FEBRUARY 8, 2021

CJ Reichwein, vice president of sales at SkinzWraps , explains: “Our typical work would include the wrapping of commercial and passenger vehicles for advertising or custom colour changes,” Reichwein says. We now have a wide variety of clients, and we help them fulfil projects from conception to installation.

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Retail Bound

JUNE 13, 2023

The new product cycle is the process that new products go through from conception to launch. This can be done through advertising and marketing campaigns. Even the most innovative and well-designed products will struggle to find success if they’re not properly promoted.

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Quarter 20

JULY 12, 2019

Virgil Abloh: Artistic Director at Louis Vuitton/Fashion Designer/Former Creative Director to Kanye West/Jack of all Trades/ is promoting his upcoming Men’s Fall and Winter 2019 Collection through the shop. The Chicago pop-up is its first collection on tour.

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Quarter 20

AUGUST 9, 2019

fully embrace the concept of a retail community in their spaces. Walking, talking local advertisements that push people into the retail stores where they can continue their community experience (by seeing their coach featured in the store, etc). that promotes experience. Many of us recognize Lululemon as a stand out brand that.

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Retail Bound

DECEMBER 1, 2022

The new product cycle is the process that new products go through from conception to launch. This can be done through advertising and marketing campaigns. Even the most innovative and well-designed products will struggle to find success if they’re not properly promoted.

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Planning Consumer Marketing Advertising 52

Retail Bound

JUNE 4, 2021

Campaigns with promising ideas and concepts are not always able to pick up traffic and get exposure in spite of their campaign page having all the elements it should. If you ask me, it’s all in the way you promote your campaign. Without promotion, you will never be able to give your campaign that extra exposure it needs.

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Frank Mayer

MAY 14, 2021

Read more about the features and concepts presently employed, and discover what’s coming down the pipeline for high-tech retail displays. So, don’t be surprised when it starts showing up in stores as helpful avenues to indicate a promotion, emphasize product features, or perform other endless possibilities. Conclusion.

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Rose

MARCH 24, 2020

Regarding the artistic component, “Visual merchandising applies to everything from the exterior of your retail store to the well-lit entryway all the way through to the well-placed furniture, fixtures, and promotional displays. Manufacturers often provide such promotional tools; don’t hesitate to use them. Aspirational Retailing.

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Retail Focus

DECEMBER 8, 2021

Supermarkets, for example, are targeting promotions based on different areas of their stores or using screens to manage queues. One example of this in action is furniture retailer Ikea’s Vienna downtown concept. Elsewhere, digital signage inside point-of-sale elements is being used to inform and educate customers.

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Inside Retail

MAY 21, 2023

Retail media is estimated to be a $180 billion global opportunity, according to the World Advertising Research Center. It is often described as advertising’s third big wave after search and social ads, and has been adopted by some of the world’s biggest retailers.

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VMS

JANUARY 30, 2022

Tenspace (Columbus, Ohio) offers digital native and direct-to-consumer brands, like sports apparel brand Rudis, a physical space to test store concepts and brand activations. Now, the same underlying concept is making its presence felt in retail – think of it as a pop-up shop on steroids. Advertisement. Advertisement.

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Inside Retail

SEPTEMBER 19, 2022

Acoustic is a marketing and analytics software company that specialises in creating personalised, multi-channel engagement through its Acoustic Marketing Cloud service; optimising and analysing the digital experience through Tealeaf by Acoustic; and, using AI, optimising retail price and promotions through its DemandTec by Acoustic service.

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VMS

DECEMBER 1, 2022

New York quickly became the epicenter of burgeoning new retail concepts. Right, Left: An advertisement for decor references the return of American soldiers from WWI (left). At the end of WWI, Merchants Record and Show Window ran an advertisement by Doty & Scrimgeour Sales Co. SELL THEM THEIR DREAMS. Marquand and F.

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