Inside Retail

MARCH 27, 2024

“Utilising our channels and stylists to promote practicality and accessibility of sun-safe behaviour through a fashion lens also provided a new way to engage with segments of their target market outside of their traditional marketing ecosystem,” said Robinson.

Social Media 130

Social Media Fashion Engagement Promotion 130

Compliantia

DECEMBER 29, 2022

Research cited by RetailDive indicates that consumer spending on goods like apparel, accessories, and footwear declined by 15.7% For instance, if you’re putting together a display to showcase your winter products, then it makes sense to display outfits with matching outerwear, sweaters, and accessories like scarves and gloves.

Apparel 94

Apparel Visual Merchandising Merchandising Display 94

Creative Displays Now

MARCH 8, 2022

They use their knowledge of the space and customers’ shopping patterns to design a layout that boosts sales. In-Store Shopping Experience. In recent years, online shopping has become increasingly popular amongst consumers. They target potential customers during the pivotal moments before they make a purchase.

Visual Merchandising 97

Visual Merchandising Merchandising Display Promotion 97

Inside Retail

AUGUST 11, 2023

When we are designing, we work with our blocks and customise them to the different market segments and functional needs of each target market. This will enhance the shopping experience for all consumers,” Mohammadian explained.

Fashion 130

Fashion Consumer Layout Marketing 130

Inside Retail

JULY 3, 2022

Located at The Forum Shops at Caesars Las Vegas, the store will be twice the size of the retailer’s biggest store in Australia and feature a DJ stage, basketball court and countless other experiential elements. We recently spoke with Culture Kings founder and CEO Simon Beard about the store and what it will take to crack the US market.

Target Market 130

Target Market Consumer Marketing Shopping 130

Inside Retail

APRIL 25, 2021

This included the images on in-store photos, gift cards and shopping bags. A new, brighter store design was introduced and it quit playing loud, thumping music in its shops. The shirtless models also disappeared from the stores and it renamed its store staff ‘brand representatives’ rather than ‘models’.

Expansion 223

Expansion Fashion Marketing Target Market 223

Inside Retail

APRIL 28, 2021

Yet, Shein was the most downloaded fashion shopping app on Apple’s app store in Australia at the end of March 2021. Any consumer research pointing towards the importance of fulfilment in the online shopping experience should probably ignore the success of Shein and its completely underwhelming delivery service.

Fashion 162

Fashion Social Media Target Market Consumer 162

Frank Mayer

NOVEMBER 20, 2020

This year’s pandemic has altered everything from the way we work to the way we shop. With COVID-19 heavily impacting retail and the way consumers shop, we break down how retail displays are playing a crucial role during the pandemic as well as how this period will influence display design in the future.

Display 71

Display Merchandising Shopping Target Market 71

Inside Retail

JULY 24, 2023

The limited-edition collection includes many of the brand’s best-selling products, from scarves to shopping bags to ready-to-wear fashion. She revealed that Duck invests a lot more marketing into collaborations,so she expects them to generate more revenue than normal collections.

Balance 130

Balance Social Media Fashion Target Market 130

Inside Retail

OCTOBER 17, 2022

Yusof has noticed her customers in the higher income bracket are still shopping as per usual. However, for the ones in the mid-to-high income bracket, they seem to be shopping for good deals and will pounce once promotions are being offered. “We I guess people were excited to go grocery shopping at the time,” she added.

Fashion 130

Fashion Social Media Gifts Promotion 130

Inside Retail

APRIL 5, 2022

IR: Will this store look and feel different from other Sheike stores, since it’s your first one outside of a shopping centre? A lot of these pieces – click-and-collect, or store-to-door – really enhance her store experience and allow her to shop with ease. They will be our key focus. What have the last few years been like?

Marketing 130

Marketing Planning Space Engagement 130

Inside Retail

AUGUST 12, 2021

This week, online marketplace The Iconic became the first major ANZ retailer to launch a tailored shopping destination for people with disability, marking a major step forward for inclusivity in fashion. The Adaptive Edit focuses on functional style with features such as fits for prosthetics, a variety of closures and seated-wear.

Fashion 130

Fashion Tailored Social Media Target Market 130

Rose

MARCH 24, 2020

However, now that the customer is empowered with so many more shopping options than ever before, you are much more likely to hear retail designers talk about the increased importance of customer experience — and to hear the new nature of retail described as experiential and aspirational. Extreme Personalization. Mannequins with Attitude.

Visual Merchandising 64

Visual Merchandising Merchandising Art Display 64

Inside Retail

OCTOBER 18, 2023

Iconic British retailer Marks & Spencer (M&S) recently opened the doors to its 16th store in Malaysia, cementing its already significant presence in the Southeast Asian market. But a lack of investment in localising and translating the offering for the local market doomed the retailer’s prospects.

Expansion 130

Expansion Target Market Marketing Interior 130