Inside Retail

AUGUST 3, 2023

Strategies like this have become commonplace in the fast food sector, as restaurants seek to generate publicity and drive sales by rolling out outrageous gastronomic creations that they hope will become viral sensations. According to Nielsen IQ, the demand for plant-based products witnessed a 12 per cent increase between 2020 and 2021. “It

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Retail Focus

APRIL 4, 2024

Expert Manager at Univers Retail | Ephemeral Retailing Specialist | Published Author | Speaker In the dynamic and ever-evolving landscape of contemporary business, the concept of digital transformation has emerged as a pivotal force shaping industries and strategies at an unprecedented pace.

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Retail Bound

SEPTEMBER 13, 2023

In this blog post, we will unveil the most effective marketing strategies to secure the success of your crowdfunding campaign. Whether you’re a seasoned crowdfunder or just starting out, these ten strategies will give you the knowledge and tools you need to master the art of crowdfunding. billion by 2025.

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Inside Retail

JANUARY 28, 2024

No longer merely a mall brand, Banana Republic has become a heavy lifter for its parent company, retail conglomerate Gap Inc, under the leadership of CEO Sandra Stangl who joined the brand in December 2020.

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Inside Retail

JANUARY 11, 2024

The collaboration is the latest example of the surprising level of demand for the humble reusable water bottle, with brands such as Australian label Frank Green and US label Stanley becoming status symbols, thanks to their savvy social media marketing. Stanley introduced two new colours, cream and desert sage, in 2020.

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Inside Retail

MARCH 14, 2024

Independent Queensland grocer Skippys Fresh Frootz has garnered attention on social media for its videos highlighting its low prices at a time when Australia’s major supermarkets are facing scrutiny for their lack of transparency in their price-setting practices. Bunnings is now back in first place.

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Inside Retail

FEBRUARY 28, 2024

Acclaimed Indian skincare brand Minimalist recently announced its strategic expansion into three dynamic markets: Singapore, Vietnam, and Australia. Onwards and upwards Despite launching just a few years ago in 2020, Minimalist has quickly gained a following in India. He said the social media platform is “the go-to” in many countries.

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Inside Retail

MAY 8, 2023

Born between 1995 and 2012, these consumers have grown up with the internet, social media, and influencers, and, by and large, they want different things from brands and businesses than older generations. The brand’s marketing manager, Madeline Youngman, is part of Gen Z and “lives and breathes TikTok.”

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Inside Retail

AUGUST 30, 2021

More than halfway through 2021, TikTok is no longer the exclusive domain of trendy teens: it’s a powerful influencer marketing tool that more and more brands are using to drive conversation and connect with consumers. In this article, we’ll explore the influencer marketing strategies that three of TikTok’s top beauty brands — e.l.f.,

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Inside Retail

NOVEMBER 18, 2021

Before 2020, when travel was easy and diplomatic relations were cordial, I placed great emphasis on the need to build trusted relationships on the ground in China as the foundation of a successful market entry strategy. Accept that China is a very different market to the one you’re used to. personal care. ?

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Barber Design

AUGUST 9, 2018

But even if a shop does have a website or even a Google Business page, a recent survey by PwC suggests that social media could be the new key to increasing retail footfall – as social networks are now the number 1 source of inspiration for purchases. Have you applied a clicks and mortar strategy in your store?

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Inside Retail

MARCH 11, 2024

Fighting the counterfeit industry When Lesleigh Jermanus founded Alemais in 2020 during the peak of Covid-19, she was assured that the world didn’t need another dress brand. “So Now Alemais has to try to get to market first with its original designs before the counterfeit market is able to copy and paste its garments into production.

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Parcel Pending

DECEMBER 25, 2023

According to a recent report: “every percentage point increase in the circular economy market – including renting, reselling, repairing, refurbishing – could save 13 million tons of CO2 equivalent.” The global secondhand apparel market is expected to reach $350 billion by 2027, according to resale site thredUP, up from $177 billion in 2022.

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Inside Retail

FEBRUARY 21, 2024

When Australian toothpaste brand Gem first launched in 2020, the oral hygiene market was dominated by major global names like Colgate and Listerine, but the response from consumers shows there was clearly a gap in the market for a disruptor brand. “My It’s tricky launching a new product into the market.

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Inside Retail

NOVEMBER 30, 2023

The growth experienced by CSB can be felt industry-wide as the demand for active apparel in the Australian market proves insatiable. billion, according to 2020 data that was released in 2022 by GlobalData. billion market, $4.3 Australia’s sportswear industry is worth $8.5 billion by 2025. Of that predicted $11.7

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Parcel Pending

DECEMBER 2, 2023

As we enter post-COVID normalcy, it’s a perfect time to re-evaluate lessons learned, embrace student engagement strategies, and implement university campus improvement ideas and innovations at your higher education institution. Actively engaged students have been linked to improved achievement, persistence, and retention.

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Inside Retail

SEPTEMBER 15, 2022

The brand has enjoyed a positive response to its first collection, which debuted in DWR in February, and it expects the US market to represent the bulk of its revenue within the next 12 months. . “It’s We just didn’t have that middle market in Australia,” McKeown recalled. It’s selling like hotcakes.

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Inside Retail

DECEMBER 11, 2023

It acquired Driza-Bone in 2017, and keeping the ownership of the heritage brand on Australian soil was a priority for Elliott, who took over as CEO of Propel Group in 2020, after a year as COO of the company. Elliott confirmed that heritage brand Rossi Boots, which Propel acquired in April 2020, is in negotiation to be sold toKidman and Co.

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Inside Retail

AUGUST 22, 2023

Founded by then-21-year-old Cami Téllez in 2019, Parade was initially created to fill a gap in the market for stylish and size-inclusive bras and underwear for Gen Z consumers. Since the brand’s acquisition, several products, especially the original witch hazel toner, have gained massive popularity on TikTok, with #thayers at 1.1

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RetailMinded

FEBRUARY 20, 2023

Our tips for retail marketing will help you level up in 2023 for better sales and happier customers. Take it a step further: For a relatively hands-off online strategy, it doesn’t get much easier than using Amazon’s Fulfillment by Amazon (FBA) program. This is just one of the many ways shopping has evolved. Nearly 80% of U.S.

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Inside Retail

FEBRUARY 23, 2022

The e-commerce boom of the last two years has been felt across the globe, and the Australian market is no exception. If last year felt slightly less volatile than the one before it, it might be because business owners and markets as a whole have learned to keep a finger on the pulse of change and respond quickly.

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Trade Show Booth Companies - Trade Group

FEBRUARY 6, 2023

Las Vagas, NV — The KBIS/IBS show floor has always been electrifying, but this year’s edition was packed full of astounding showcases of impressive exhibits and marketing know-how. Here are some of the hottest marketing trends from 2023 KBIS/IBS show floor. The Trade Group is a full-service trade show and event marketing company.

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Inside Retail

OCTOBER 24, 2022

Love, Bonito has recently entered into the booming activewear market with the acquisition of Butter – to be rebranded as Cheak – and a small stake investment in Singapore-based natural healthcare start-up Moom Health, marking its first acquisitions in its 10-year history. Asia Pacific’s activewear market was valued at US$125.6

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Inside Retail

JANUARY 5, 2023

“She is a proven growth leader with a distinguished track record of brand strategy, omnichannel execution, talent acquisition and development, and passion for driving best-in-class consumer connectivity, experience, and brand loyalty.”. TikTok bolsters e-commerce team. In this company, he led platform product and operations.

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Inside Retail

JANUARY 5, 2023

“She is a proven growth leader with a distinguished track record of brand strategy, omnichannel execution, talent acquisition and development, and passion for driving best-in-class consumer connectivity, experience, and brand loyalty.”. TikTok bolsters e-commerce team. In this company, he led platform product and operations.

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RetailMinded

NOVEMBER 13, 2022

In 2020, lockdown-fuelled online shopping surges led to mass stockouts; 2021 brought global supply chain issues and delays; and this year, among skyrocketing inflation and the cost-of-living crisis, there’s a widely expected lack of demand. . Quit The Sporadic Marketing. Tactics To Grow And Protect Cash Flow.

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Inside Retail

MARCH 27, 2024

million in a seed round led by 500 Global, coupled with a strategic expansion plan spanning Malaysia, Singapore, and the United Kingdom, reflecting the growing market for convenience-based businesses. Its innovative cooking approach sets it apart from other meal kits in the market.

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Inside Retail

AUGUST 9, 2023

The trend has been gaining momentum since 2020; however, the seeds were planted nearly a decade ago when President Xi Jinping introduced the Made in China 2025 initiative, which encouraged “the transformation of Chinese products into Chinese brands”. billion yuan ($4.1 billion) by 2025, a hundredfold increase from 2015.

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Inside Retail

JULY 26, 2021

These tactics also highlight the influence and impact social media has on creating and converting demand. As of 2020, the Chinese government has significantly increased the annual limit for duty-free purchases by domestic travellers to Hainan island,allowing visitors up to RMB 100,000. billionin 2020, a year that saw 15.5

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Inside Retail

MAY 29, 2022

And as the e-commerce market in Southeast Asia has grown, so have demands from consumers for a highly personalised, integrated, one-stop-shop experience delivered seamlessly through multiple retail channels. Singapore-based e-commerce platform Shopee broke its 2020 record with over 2 billion items sold throughout the 11.11

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Inside Retail

JULY 26, 2022

Under Chapter 11 bankruptcy protection, the company is able to continue trading whilst it attempts to correct crippling fractures in its supply chain, in a desperate move to retain some of its once sizable, indeed, dominant market share. As a strategy, this worked well into the 2000s, but failed dismally thereafter.

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Inside Retail

APRIL 14, 2024

So, it came as a surprise to some when the LVMH-owned retailer announced on its Korean social media accounts that it would be gradually terminating all its operations in South Korea, including its app, online store, and physical stores, beginning May 6. billion in 2022, making the country one of the top 10 beauty markets in the world.

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Parcel Pending

FEBRUARY 25, 2021

Since it seems as though the pandemic will foster long-term health and safety concerns, it’s clear that apartment property managers must look at marketing apartments differently, namely by stressing features that balance safety and comfort. Market Apartments to Remote Workers. Smith refers to as “Zoom-worthy common spaces.” .

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Inside Retail

AUGUST 27, 2023

Aloysius Chay started Hydragun, a direct-to-consumer wellness brand offering premium products to aid recovery and relieve aches and pain, after suffering a training injury and realising how big the market for such products was. Our main platforms are through paid socials such as Facebook, Instagram and Tiktok.

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Inside Retail

MAY 3, 2021

The Chinese state media singled out Swedish fashion retailer H&M for posting on social media about its concerns in Xinjiang last year. The divestment is expected to free up available capital for Naked Brands while it closes its unprofitable stores to focus on its e-commerce strategy.

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Trade Show Booth Companies - Trade Group

FEBRUARY 19, 2024

billion social media users, and last year’s online shopping for the holiday season exceeded the pandemic high. Things were already moving in this direction before 2020—but now it’s here. One of the biggest behavioral changes of this decade is the near wholesale adoption of digital shopping and networking. There are 4.8

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Inside Retail

JUNE 27, 2021

In an effort to connect the beauty and gaming communities, Benefit Cosmetics is taking its 2020 Game Face campaign to the next level with the launch of a Twitch channel for female-identifying gamers. Streaming videos and watching user generated content has become one of the biggest phenomenons since social media.

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