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Why Innovative Loyalty Card Programs Can Significantly Improve Customer Retention & Engagement

Parcel Pending

Savvy retailers are updating their customer loyalty programs to increase customer satisfaction and ensure customer retention. The lure of loyalty cards remains the same since its inception: it’s more cost efficient to retain an existing customer than it is to acquire a new customer. 2020, February 9).

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Welcome to the new customer experience

Inside Retail

To close this gap, 44 per cent of retail and consumer goods marketers say they are now leading customer experience initiatives across their organisations (versus just 24 per cent in 2017), and metrics are being shared. In this regard, retailers are re-evaluating and revolutionising their value propositions for higher customer retention.

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D2C vs. Traditional Retail: What’s the Best Model for Your Business?

Parcel Pending

Customer Journey. Connect via social media, influencers, email & cause marketing. Interpreted through the eyes of the traditional retailer; customer interaction primarily takes place in a physical store. Customer Data. Complete control; boosts awareness and customer retention. Key Parameters.

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Creating a Contactless Retail Experience in 2022

Parcel Pending

grocery store shoppers are most concerned about a perceived threat of contracting the virus from other customers 1. Whereas in- store shopping in early to mid-2020 was all about not touching anything or social distancing, the new goal for retailers who are determining how to improve in-store experience is to limit human interaction.

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Influencer-Inspired Packaging Trends 2023

CRP

Anine Bing is not the only one who made it big in the fashion game; over the last few years, many influencers successfully made the transition to retail: Something Navy by Arielle Charnas US-based influencer Arielle Charnas has a strong social media presence which she leveraged to get into retail.

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How to Implement “Ship From Store” Services in Your Retail Business

Retail Times

Retail Dive reports that in 2020, Bed Bath & Beyond converted 25% of its stores into fulfillment centers and shipped 36% of online orders from its brick and mortar stores. Improve customer satisfaction. Speedy order fulfillment leads to happier customers, which ultimately increases customer retention, loyalty, and lifetime value.