Contra

JANUARY 10, 2024

Visual merchandising plays a pivotal role in the retail industry, significantly influencing consumer behaviour and sales outcomes. These statistics demonstrate the impact of various visual merchandising strategies, from window displays to the use of technology.

Visual Merchandising 52

Visual Merchandising Merchandising Display Texture 52

Inside Retail

AUGUST 12, 2021

Farris joined Rip Curl in 2010, moving her way up from running Rip Curl surf events around the world and executing the brand’s marketing strategy to overseeing and growing its women’s business globally. The company, which owns SportsDirect, House of Fraser and Flannels, said it is currently in discussions about transitioning the CEO role.

Management 130

Management Expansion Marketing Engagement 130

Inside Retail

AUGUST 4, 2021

Australia’s consumer commission, the ACCC, is asking the government to consider the promotion of toddler formula as part of its review of the Marketing in Australia of Infant Formula (MAIF) Agreement later this year. In practice, this includes restricting most marketing by manufacturers and retailers to consumers.

Promotion 130

Promotion Advertising Marketing Line 130

Greater Group

JANUARY 4, 2022

What should retailers be doing differently to continue capturing consumers’ attention? Despite the convenience of e-commerce, the unique engagement that accompanies in-store shopping cannot be replicated online. How did the retail industry change this year? How are shoppers’ expectations and behaviours evolving? Warby Parker.

Engagement 52

Engagement Strategy Shopping Design 52

Inside Retail

JULY 17, 2022

Stephan Veyret : Starting out as an e-commerce sports retailer in Singapore, Decathlon Singapore became one of the pioneers in the omnichannel approach with the establishment of our first experience store at Bedok in 2016.

Management 130

Management Space Other Strategy 130

Eye on ESG

MAY 30, 2023

Disruption to employment and education caused by the COVID-19 pandemic, armed conflicts, environmental degradation and assaults on democracy in many countries have led to an increase in modern slavery, such that nearly 10 million people have been forced to work or marry since 2016. Modern slavery has also permeated digital chains.

Social Media 52

Social Media Form Light Management 52

CRP

JANUARY 27, 2023

Consumers have understandably grown skeptical about brands indulging in self-promotion. This is why the demand for unique and innovative digital marketing strategies has increased. A short production time, combined with a cohesive brand, marketing, and e-commerce strategy, paved Bing’s way to community-driven success.

Gifts 52

Gifts Fashion Color Promotion 52

Contra

NOVEMBER 18, 2021

in the second quarter of 2021, the strongest growth recorded since 2016. . As for data-driven OOH, there is a multitude of media measurement tools in place today that gives brands in-depth insight into their consumers. 2020 greatly disrupted outdoor advertising, however, OOH has shown tremendous progress since then.

Advertising 52

Advertising Outdoor Tailored Social Media 52

Inside Retail

AUGUST 5, 2021

Paul Zahra: You’ve been at Bunnings for 16 years and held various roles since becoming managing director in 2016. I joined the bank and had a fantastic five-year run working in retail banking, consumer banking strategy, and finance and HR, and travelled from Sydney to Perth to Adelaide to Melbourne.

Management 264

Management Hobbies Department Stores Strategy 264

Quarter 20

AUGUST 9, 2019

In particular, retailers are finding success by delivering these in-store community experiences to consumers who want to feel a part of something larger and desire a sense of belonging. Their goal: Give consumers the tools and opportunities to become their best selves. Giving the product a purpose: Consumers can better learn.

Retail Space 52

Retail Space Space Outdoor Promotion 52

Parcel Pending

JANUARY 21, 2022

With consumer behavior continuing to trend toward digital wallet and contactless payment methods , retailers should strongly consider providing these options as part of their checkout experience – if they have not done so already. 75% of Consumers Hate Repeating Themselves. 2016, August 24). Liu, David. MarTech Series.

Customer Retention 52

Customer Retention Shopping Social Media Line 52

Parcel Pending

FEBRUARY 14, 2022

Online shopping and grocery and restaurant delivery are now a permanent part of how consumers order and acquire goods. Residents adore this strategy as it recognizes that every renter is different. Engage your residents and thank them for being a tenant from the get-go. 2016, April 26). In short: cash is king. #2

Management 52

Management Gifts Social Media Line 52

Inside Retail

AUGUST 16, 2021

As the quality of living and workers’ wages reached new heights, Western brands spotted a golden opportunity and raced to set up shop in the East to reach China’s 1 billion consumers (and counting). While this seemed like an easy and sure-fire strategy, such linkages no longer appeal to millennials today. CASE STUDY : Neiwai.

Consumer 130

Consumer Beauty and Health Fashion Marketing 130

Inside Retail

JUNE 8, 2021

Indonesian direct-to-consumer retailer Saturdays is on a mission to transform the eyewear retail experience. We chat with co-founder Rama Suparta about the brand’s omnichannel strategy and its new mobile app and try-on service. IR: How would you describe Saturdays’ omnichannel strategy?

Expansion 264

Expansion Shopping Strategy Planning 264

Inside Retail

MAY 29, 2022

Retailers in Southeast Asia, like elsewhere, have accelerated their adoption of digital platforms as consumers have been forced online to meet their everyday needs. Although physical stores will continue to play a role, the rise of technology and e-commerce has shifted consumer behaviour and preferences. DTC is poised to grow.

Social Media 130

Social Media Consumer Shopping Engagement 130

Greater Group

DECEMBER 24, 2019

Now integrated with Macy’s, customers are given a new reason to engage with the brand and to come back on regular occasions to explore the latest exciting additions to the store. of total retail spending in 2018, compared to 7,4% in 2016 and 5,9% in 2014. Galaxy Harajuku.

Social Media 52

Social Media Concept Gifts Color 52