Inside Retail

MARCH 27, 2024

The Iconic has partnered with the Cancer Council with support from the Australian Government to promote sun-smart dressing as part of a joint cancer prevention and advocacy effort. The best retail collaborations appear to be organic, and this partnership met the mark with The Iconic promoting sun safety from a style and fashion perspective.

Social Media 130

Social Media Fashion Engagement Promotion 130

Inside Retail

MAY 1, 2023

Doing this involves crunching a huge amount of data to enable highly targeted marketing campaigns and personalised product recommendations. This helped the brand to offer highly tailored product recommendations in store as well as online, driving an 11% increase in revenue.

Tailored 130

Tailored Social Media Target Market Marketing 130

Trade Show Booth Companies - Trade Group

SEPTEMBER 20, 2023

FREE WHITE PAPER Download our white paper "Demystifying Trade Show ROI" Prioritize the creation of meaningful and unforgettable experiences, leverage user-generated content, and execute compelling online media campaigns as integral components of your experiential strategy. Take Generation Z, for instance.

Engagement 52

Engagement Strategy Marketing Social Media 52

RetailMinded

SEPTEMBER 12, 2023

Winning the International Market for Your Small E-Commerce Business Know Your Audience Before you can start selling to people from different countries, it’s crucial to understand who they are and what they like. Getting to know your audience will help you tailor your products and marketing strategies.

Marketing 52

Marketing Social Media Engagement Target Market 52

Creative Displays Now

APRIL 4, 2023

While you can opt for pre-designed stock displays, they are not tailored to your products, and you could wind up with a design similar to a competitor’s. Taking time to explore your target market will help your brand determine the best way to capture shoppers’ attention in stores.

Display 90

Display Target Market Color Advertising 90

Retail Bound

FEBRUARY 29, 2024

Marketing and Promo Marketing and promotion are absolutely essential for educating potential users about your product and driving sales. The strategies used during this phase can have a major impact on how well your product is received in the market and how successful your sales are.

Concept 52

Concept Consumer Design Consumer Electronics 52

RetailMinded

OCTOBER 1, 2023

From harnessing the power of social media influencers to crafting intricate omnichannel campaigns , independent retailers must cross over the complexities of modern marketing tactics. Understanding Your Audience Any effective marketing strategy is based on a profound understanding of the target market.

Strategy 52

Strategy Social Media Display Engagement 52