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5 Retail Marketing Strategies to Drive Sales

Creative Displays Now

What Is Retail Advertising? Retail marketing, or retail advertising, includes various tactics to spread awareness to your target audience and increase sales — from old favorites to newly launched goods. There are three primary types of retail marketing. Create a seamless checkout process.

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How fierce competition in digital channels is reshaping marketing budgets

Inside Retail

Competition in digital marketing is fierce: 81 per cent of retail marketing executives expect it to increase even further this year, and 69 per cent plan to raise their spending accordingly. The report was commissioned by Klaviyo – an intelligent marketing automation platform – in partnership with Inside Retail.

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13 Retail Marketing Tips For Small Businesses In 2023

RetailMinded

Our tips for retail marketing will help you level up in 2023 for better sales and happier customers. Amplify Your Associates’ Reach via Social Marketing If you’re making the right hiring decisions, your sales associates should be prime examples of who you’d want as brand ambassadors.

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How to Plan a Successful In-Store Product Launch

Retail Bound

A well-planned in-store product launch can greatly impact the success of your product and brand in the retail industry. In this step-by-step guide, we will discuss how to plan a successful retail product launch. Step 1: Define Your Goals The first step in planning any successful launch is to define your goals.

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How Canningvale plans to take Robinsons Singapore back to its roots

Inside Retail

Fast-growing Australian online retailer Canningvale plans to relaunch the iconic Singaporean department store Robinsons as an online-only business this month after acquiring the company’s digital assets for an undisclosed sum. Eventually, Prainito plans to roll out exclusive ranges and collections with key brands and suppliers. .

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5 Tips for Overcoming Common Retail Product Launch Challenges

Retail Bound

Tip 1: Plan Ahead and Set Realistic Goals Launching a new product requires proper planning and goal setting. Before starting the launch process, it is important to have a clear understanding of your target audience, market trends, and competition. This is where a solid marketing strategy comes into play.

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Tapping into Temu: Why American Gen Zs love the Chinese app

Inside Retail

Traditionally, small businesses have struggled to break into a retail market dominated by global brands and manufacturers, lacking the marketing strength to become a cross-border retailer on their own. This story first appeared in the May 2023 issue of Inside Retail Magazine – Asia.