Inside Retail

OCTOBER 16, 2023

Brands such as Boat, Wow Skin Science, Sugar Cosmetics, Lenskart , Licious, and Mamaearth have carved out a niche in the Indian retail market by connecting directly with consumers. Estimates suggest that India is now home to over 800 DTC companies, with the ecosystem’s market value reaching about US$12 billion in 2022.

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Retail Focus

APRIL 2, 2024

The in-store retail experience differs hugely from shopping online and retailers should take advantage of the fact that an in-store experience can stimulate other senses other than just sight. “This can be achieved by using clever propping, photo opportunities, lighting, projection, animatronics and even scent machines.

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Visual Merchandising Merchandising Display Social Media 147

Inside Retail

OCTOBER 9, 2023

Venturing into new overseas markets potentially spreads the risk of trading downturns, but, more significantly, it can offer stronger growth prospects than the mature and highly competitive Australian retail market. Jewellery retailer Michael Hill International has exited the US, but found Canada a more accommodating market.

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Expansion Social Media Marketing Management 264

Inside Retail

APRIL 11, 2024

The joint venture, announced in February, marks the establishment of Steiff Asia Ltd and the inauguration of an Asia supply chain hub situated in the Shanghai free trade zone, functioning as a pivotal logistics centre to cater not only to the Chinese market but also to other key markets across Asia and the US.

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Retail Focus

FEBRUARY 2, 2024

Surviving and thriving in today’s competitive retail market requires more than offering quality products at best prices. It is more about providing top-notch customer services to give them a reason to choose your brand over the others and recommend it as well. Doing a little more can set your brand apart in the retail segment.

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Inside Retail

MAY 5, 2022

Shoppers are using a multi-channel approach to satisfy their needs – and this seismic shift, from both a consumer as well as a marketing perspective, has seen a huge increase in competition across every marketing channel in the customer journey. . o n Facebook tracking and user fragmentation, especially with the rise of TikTok.

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Customer Retention Advertising Social Media Strategy 147

Retail Focus

FEBRUARY 23, 2024

Here, Retail Focus picks out some of the best examples of surface interaction within the retail market. The idea was to create a temporary, indoor tennis court at the mall where shoppers could take part in tennis challenges to win free tickets to the Calgary National Bank Challenger and other prizes.

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RetailMinded

JANUARY 4, 2022

Retail marketing has never been the same, especially with the changes brought about by the pandemic. These significant changes in the digital and marketing spaces altered customer expectations, shopping processes, and online experiences. Retail marketing isn’t easy. Facial Recognition . Augmented Shopping .

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Social Media Marketing Promotion Shopping 98

Creative Displays Now

JUNE 30, 2021

It’s crucial for small and large businesses throughout the retail industry to know what’s next. Here’s a look at retail market trends in 2021 and beyond. What Are Retail Trends and How Do You Look Out for Them? 10 Retail Trends to Watch Out For in 2021 and the Coming Years.

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Inside Retail

JUNE 9, 2021

Fast-growing Australian online retailer Canningvale plans to relaunch the iconic Singaporean department store Robinsons as an online-only business this month after acquiring the company’s digital assets for an undisclosed sum. Some of the brands have a history with Robinsons, while others are new to the department store. .

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CAAD

JANUARY 15, 2024

It is the set of actions and strategies used to build a unique and coherent image that allows the brand to be identified and differentiated from others in the market. In short, retail branding seeks to create a personality for the business that connects with customers.

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Inside Retail

JUNE 27, 2022

While multinational brands had always dominated the Indian market, their beauty products were not really suited to the skin complexion of the typical Indian consumer. Sugar was digital-only until 2017 via our own website and other leading e-commerce partners. The immediate future. Holistic expansion strategies.

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Inside Retail

JUNE 20, 2022

The social media giant also just announced it will be launching a digital clothing store where customers can purchase designer outfits for their avatars from brands such as Balenciaga, Prada and Thom Browne. Fairfull believes the biggest implication for the APAC marketplace is that retailers risk being left behind. “I

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Retail Bound

FEBRUARY 8, 2022

From funding to product development, delivery, support, shelf-space growth, and channel diversification, the goal at Retailbound is to be a one-stop-shop for companies who are serious about making the retail journey. I heard about Retailbound through social media. Retail has been, and remains, a passion for me.

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Inside Retail

FEBRUARY 6, 2022

I think we’ve really differentiated ourselves by being customer-obsessed, social media-driven and, what we call ourselves, a content powerhouse. KZ: In Australia, we already have a [large] share of the retail market, but the US is a huge market and opportunity for us. Canada is a focus for us as well.

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Social Media Fashion Strategy Expansion 130

Creative Displays Now

JANUARY 17, 2023

5 Reasons to Use Custom POP Displays in Your Retail Marketing Strategy. There are numerous reasons to integrate custom POP displays into your retail marketing strategy. When you design your POP, it should follow the same standards your other marketing efforts and social media do.

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Inside Retail

MARCH 29, 2022

Here are a few of the next generation of retail opportunities for brands, according to the new Social, enhanced, emerging report from Commercetools. Let’s get social. Off the back of that, retailers started selling products exactly where their customers were already spending their time. .

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Social Media Engagement Shopping Concept 130

Creative Displays Now

DECEMBER 30, 2020

The same coffee beans can be dressed up as gourmet, organic, bold-flavored, smooth-tasting or any other number of things based on how they’re marketed and packaged. Maybe you’ve developed a wireless mouse with a more comfortable, ergonomic design than others on the market. Build Relationships With Customers.

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Color Display Social Media Marketing 76

Retailing Insight

MARCH 24, 2021

Retailers and indeed, many other brands, understand the quintessential need for unique consumer experiences which foster a human bond. Pop-ups started based on this need – think Farmer’s Markets – but they’ve quickly evolved. They allows customers to experience the brand and differentiate the brand from others.

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Inside Retail

SEPTEMBER 13, 2022

Our headquarters is in Singapore, and all the designs come from here,” Janice Tan, Cellini’s regional retail marketing director and shareholder, told Inside Retail. When the pandemic first hit the Asian markets, Tan explained that the company was preparing for the economic downturn that would follow.

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Inside Retail

OCTOBER 11, 2023

Instead of the standard 30-40 percent trade margin that traditional retailers were factoring in as a cost of selling products, DNVBs went straight to consumers, often through social media, short viral videos, and simple go-to market products, such as Dollar Shave Club’s subscription razors and All b irds ’ sustainable sneakers.

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Inside Retail

JANUARY 19, 2023

This shift will see shoppers engaging more with brands that have strong environmental and social credentials. While these consumer behaviours are wide and varied, we can expect marked growth in rental, re-commerce and subscription retail markets and a decrease in people buying ‘brand new’ products.

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Inside Retail

JUNE 20, 2022

Overall, the worth of the global sportswear retail market has increased by 22 per cent, to US$666.2 The rise in health awareness, along with more accessible digitised-exercise amid the pandemic, has expanded the Asian sportswear market tenfold. billion ($960.8 billion), Euromonitor reports.

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Frank Mayer

MAY 27, 2022

Brands must rely on many marketing tools to promote new products and drive sales. Campaigns are often composed of traditional advertising, social media, digital marketing, and countless niche avenues to educate shoppers and drum up interest. s and buttons to video monitors, sound, and other digital effects.

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Retail Prophet

AUGUST 11, 2023

Indeed, the existential challenge facing most retailers today is how to command disproportionate levels of attention. They refe to retail not as commerce or shopping, but as “entertainment.” Dyson, on the other hand, goes to remarkable lengths to act out their story of the superior design, engineering and beauty of their products.

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VMS

JUNE 3, 2021

Retailers who earned the trust of these customers, by offering the right range, quality and relevant service, benefited by being preferred over others. Digital advisors address online and social media queries armed with predictive insights to deliver personalized service. Here are shining Indian examples.

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Jewelry Boutique Curate Social Media 83

RetailMinded

JUNE 10, 2021

The sector is facing more challenges than ever and with a growing number of obstacles to tackle, retailers are also making more mistakes than before. Some of these slip-ups can be easily remedied, but others can have serious consequences on a retail business and even bring it to a halt. . Completely Ignoring Market Trends.

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CAAD

NOVEMBER 9, 2022

On the other hand, Shopify’s Future of Retail in 2021 report is blunt: the future of retail is contactless. It encourages customers to use social media , as it is a fundamental element of retailer marketing. In short, to showcase your brand values, how the shop contributes to CSR, etc.

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CAAD

MAY 13, 2021

To understand what holistic retail design is, we must first remember the definition of retail. Retail is the business that sells retail, markets a massive stock to multiple end customers. The holistic configuration of retail. That is, all the actors involved in the sale to the final consumer.

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Retail Design Design Visual Merchandising Concept 52

CAAD

MAY 13, 2021

To understand what holistic retail design is, we must first remember the definition of retail. Retail is the business that sells retail, markets a massive stock to multiple end customers. The holistic configuration of retail. That is, all the actors involved in the sale to the final consumer.

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Retail Design Design Visual Merchandising Concept 52

Retail Focus

SEPTEMBER 17, 2023

One of the most important factors that retailers should consider when promoting their products is putting in the effort required to put together effective marketing displays as well as create stunning windows that feature their brand. Experiential retailing is a vital aspect of the retail marketing industry.

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Rose

MARCH 24, 2020

When it comes to the scientific component: “Decades of customer research, driven by the overwhelming economic importance and growth of the retail industry, arm retailers with actionable data for effective merchandise strategies and best practices.”

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Inside Retail

NOVEMBER 18, 2021

coal, barley, beef and wine) have suffered in recent times due to Australia–China trade tensions and other political factors, many brand owners are enjoying huge success in e-commerce. Research the right market. The future of China’s retail market is all about e-commerce. While some Australian primary products (e.g.

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Marketing Beauty and Health Social Media Consumer 130

Retail Bound

APRIL 17, 2022

All marketing begins with the identification of target audience or ideal buyer persona. Everything from search engine optimization on the website to retail shop signs to social media posts announcing a new offer must speak directly to them if you want the type of response that leads to sales.

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Marketing Social Media Strategy Tailored 52

Greater Group

DECEMBER 24, 2019

This is a prime example of successful implementation of experiential retail. In an experience like no other, customers, or ‘civilians’, who visited the Avengers S.T.A.T.I.O.N. Story initially started as a unique retail store who operated on the idea of renewing its stock according to different themes every few months.

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Social Media Concept Gifts Color 52

Barber Design

APRIL 27, 2017

Recent retail research demonstrates that the future of this kind of retail marketing lies in showing rather than telling – by creating genuine dialogues and personalised interactions with customers in order to create meaningful connections. In the past retailers would broadcast one single message for all customers to consume.

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Inside Retail

MARCH 21, 2023

Inspire: Encourage collectors A classic example of the ‘inspire’ approach is digital scrapbook Pinterest – but there are other instances, such as Landing.space and Shuffles. The retail market is fierce, but by adopting these six membership engagement approaches you can stand out from the crowd and build a strong and loyal customer base.

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