Inside Retail

MAY 5, 2022

Shoppers are using a multi-channel approach to satisfy their needs – and this seismic shift, from both a consumer as well as a marketing perspective, has seen a huge increase in competition across every marketing channel in the customer journey. .

Customer Retention 147

Customer Retention Advertising Social Media Strategy 147

Inside Retail

APRIL 12, 2021

From a customer perspective, resale is driven by a wish to get one’s hands on desirable fashion items at a lower price as well as experiencing the fun of treasure hunting for something unique,” Anna Forster, sustainability strategist and co-founder of The Purpose Agents, told Inside Retail. “At

Fashion 264

Fashion Perspective Consumer Branded Environments 264

Inside Retail

MAY 8, 2022

MMM studies will typically measure marketing effectiveness against a ‘base’ figure, which is defined as the number of sales that would occur naturally if no other action was taken. Where it gets interesting is when we look at ratcheting up retail spend on, say, a particular media channel, and then assessing the effects.

Advertising 264

Advertising Beauty and Health Marketing Perspective 264

Retail Focus

DECEMBER 3, 2023

There is little doubt over this statement, with some jobs at higher risk than others, but if we focus in on the retail sector, what might this mean for the market? While we may be some way off robots manning the tills, there are certainly elements of AI beginning to creep into retail.

Advertising 147

Advertising Focal Point Display Shopping 147

Inside Retail

NOVEMBER 8, 2022

From a tourist shopping perspective though, Fukaya is destined to be overshadowed by another Mitsubishi-Simon project, Gotemba Premium Outlets, about 200km to the south and within spitting distance of the famous Mt Fuji. . Retail sales had been in freefall seemingly without a parachute for almost four years.

Art 130

Art Artistic Shopping Merchandising 130

Inside Retail

AUGUST 21, 2022

Similarly, as retailers and retail marketers, we need to benchmark ourselves against more than just our direct competitors. Federer opts for former GP motorcycling world champ Valentino Rossi (who returns the favour). It seems that if you want to play at the top of your game, it’s a good idea to broaden your horizon.

Concept 130

Concept Consumer Fashion Perspective 130

RetailMinded

MARCH 24, 2022

Take time to find a good company name and the other basics of creating a business plan. One, you should consider your customers’ perspectives. Finally, ensure that your business name doesn’t mimic or imitate those of other companies. Choosing the right name for your business is like an art.

Location 95

Location Boutique Space Perspective 95

E Delevry

MARCH 15, 2022

From the perspective of the consumer, when offered a variety of shipping options, there is always a trade-off between the cost and the speed of delivery. Zalando has tested the water on charging shoppers a token amount (€0.25) to compensate for the emissions caused by their parcel delivery, and no doubt others will follow suit.

Perspective 52

Perspective Fashion Consumer Line 52

Retailing Insight

MARCH 24, 2021

Retailers and indeed, many other brands, understand the quintessential need for unique consumer experiences which foster a human bond. Pop-ups started based on this need – think Farmer’s Markets – but they’ve quickly evolved. They allows customers to experience the brand and differentiate the brand from others.

Social Media 98

Social Media Concept Engagement Artistic 98

Inside Retail

NOVEMBER 13, 2023

As Neil Saunders, managing director and retail analyst at GlobalData, told Inside Retail , “Having produced a string of good numbers over the past few years, Walmart is currently one of the stars of the retail market.”

Display 246

Display Light Merchandising Perspective 246

Inside Retail

FEBRUARY 29, 2024

This dynamic can often put marketing departments under pressure to justify their initiatives and technology investments. Understanding the CFO’s perspective Before we dive into solutions, let’s put on our CFO glasses for a moment. CFOs demand greater demonstrable value from every dollar spent.

Balance 130

Balance Marketing Strategy Planning 130

Hunton Andrews Kurth

MARCH 1, 2023

On the other hand, if successfully challenged at the UPC, a patent is at risk of revocation across the entirety of the UPC’s jurisdiction, whereas revocation must proceed on a country-by-country basis outside of the UPC. The different patent law standards applied in these courts need to be assessed and understood.

Perspective 96

Perspective Strategy Retail Marketing Other 96