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The Strongest Retail Marketing Strategies That Appeal to Students

Retail Focus

Capturing the attention of the student demographic is both a significant opportunity and a challenge for marketers in today’s retail landscape. Understanding how to effectively appeal to this group requires a blend of traditional marketing wisdom and innovative strategies that resonate with the digital-native generation.

Strategy 130
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From tailoring to tech, Levi’s brings next-gen concepts to life in Apac

Inside Retail

Last December, Levi’s unveiled its largest store in Southeast Asia with the opening of its flagship store in Singapore’s Ion Orchard shopping complex. He believes the Ion store will contribute to the overall vibrancy of Singapore’s retail scene and inspire more hybrid shopping experiences down the road. “We

Tailored 246
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VF Corp’s global CCO on the “tremendous opportunities” in emerging markets

Inside Retail

Dubai-based retailer and distributor GMG and US-based apparel and footwear company VF Corporation recently announced a significant expansion of their long-standing partnership to solidify their presence in the growing markets of Southeast Asia (SEA) and the Middle East and North Africa (MENA).

Marketing 147
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Vicinity Centres’ marketing and brand GM Amy Wotton on DFO’s retail refresh

Inside Retail

Data from the Australian Bureau of Statistics (ABS) shows that outlet shopping has seen steady growth over the past few years, as an increasing number of consumers seek value-driven shopping experiences, driven by economic factors such as the rising cost of living. As a touch point, we measure brands and energy.

Marketing 130
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Six must-have email marketing flows to elevate your customer journey

Inside Retail

Email marketing flows are crucial for crafting a seamless and personalised customer journey. With Klaviyo , an intelligent marketing automation platform, retailers can set up automated email flows triggered by specific customer actions, ensuring timely and relevant communication.

Flow 287
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Quintain welcomes Tian Tian Market to Wembley Park & sees footfall surge over Lunar New Year

Retail Focus

Asian grocery store, Tian Tian Market , which opened in Wembley Park earlier this month (February 2024), has reported a 30% surge in foot traffic over the Lunar New Year weekend, compared to average weekday figures. Tian Tian signed a 15-year lease with Quintain for the 4,268 sq.

Marketing 147
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Ready, set, BFCM: five winning strategies you can implement right now

Inside Retail

As the annual Black Friday Cyber Monday (BFCM) shopping season nears, it’s not too late to review strategies to optimise sales during this key annual retail festival. Enter Klaviyo – an intelligent marketing automation platform with the tools to help retailers optimise their BFCM success.

Strategy 130