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Belles Hot Chicken talks crowdfunding campaign and global growth plans

Inside Retail

Belles’ managing director Joss Jenner-Leuthart told Inside Retail that the brand has chosen to raise funding through this particular route – rather than a traditional capital raise – as it provides customers with the opportunity to connect more deeply with the brand, and feel a genuine sense of ownership over it.

Planning 244
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Australian Retail Outlook 2023: Paradigm shifts and fresh perspectives

Inside Retail

Perhaps the most telling sign that digital still has a long way to go, however, is that 39 per cent of retailers who operate physical stores plan to increase their footprint in 2023. It was a bold response that lasted less than a week in the face of a global social-media backlash.

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First Steps To Start A Career In Retail Design Without Experience

Retail Focus

It would be best if you had a business goal before creating a design business and a working plan to achieve it. . Create A Business Plan. After you have organized your thoughts, the following line of action is to devise a working business plan. What sets you apart from the competition and makes your method unique. Conclusion

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Opposites attract: Why Berkowitz Furniture snapped up Fenton & Fenton

Inside Retail

Berkowitz said this signalled Berkowitz’s intention for the brand to preserve its distinct and creative style, with plans to reopen its physical stores and e-commerce operations later this year. We plan to maintain their creativity and, with a bit of assistance in the background, we can [build a strong business].”

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How Reebok’s head of marketing James Chan “confidently pushes the envelope”

Inside Retail

My journey with the brand started in late 2016, when I was the global social media manager for Reebok, managing the Reebok and then Reebokclassics social media accounts. IR: Can you discuss Reebok’s plans for growth in the Pacific region? IR: What are the brand’s plans for the future?

Marketing 130
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Taylor Swift offers a masterclass in marketing. Here’s what retailers can learn

Inside Retail

While the majority of brands view engagement as a social media post that garners many comments and reactions from followers, Swift has demonstrated that the ultimate goal should be to deliver a fan experience that can naturally lead to content virality and high engagement as a byproduct.

Marketing 290
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Target Australia’s new plan to appeal to everyday mums and dads

Inside Retail

We asked Target Australia general manager of marketing Jamima White about the key message of the campaign and how it will evolve going forward. IR: Can you tell me more about the long-term plans for this campaign? The post Target Australia’s new plan to appeal to everyday mums and dads appeared first on Inside Retail.

Planning 130