Inside Retail

MARCH 29, 2022

Social commerce, or purchasing products and services within social platforms, represented just 4 per cent of the US retail e-commerce market in 2021. Millennials’ and Gen Z’s reliance on social media and willingness to make in-app purchases are fuelling wider adoption – and a sort of transformation.

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Inside Retail

FEBRUARY 8, 2022

Supermarket Aldi may be well-known for its low prices and everyday grocery offering, but in December last year, the retailer launched a pop-up champagne bar in affluent Mayfair in London, showcasing its award winning private label ‘Veuve’ line. “I They could have just put an ad on TV. Creating customers. Private label.

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Inside Retail

JUNE 24, 2021

It’s a growing trend,” Joan Westenberg, the openly transgender woman behind Melbourne advertising and PR agency Studio Self, told Inside Retail about the growing recognition of Pride Month in Australia. “I If a company comes out with a promotion or a branded product, people are going to ask what else are you doing?

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Inside Retail

SEPTEMBER 26, 2022

Despite Adidas achieving billions in sales with his Yeezy footwear line, West has claimed that the company offered a mere US$1 billion to buy him out of his contract, which he declined. Throughout the course of West’s social media outburst, he also called out his second largest corporate partner, Gap. Calling it quits with Gap.

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RetailMinded

FEBRUARY 20, 2023

Our tips for retail marketing will help you level up in 2023 for better sales and happier customers. adults reported buying or wanting to buy private label goods in apparel, pantry, personal care, and other categories. About 37% of people say they use contactless delivery more than they did pre-pandemic. Nearly 80% of U.S.

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Frank Mayer

MAY 27, 2022

Brands must rely on many marketing tools to promote new products and drive sales. Campaigns are often composed of traditional advertising, social media, digital marketing, and countless niche avenues to educate shoppers and drum up interest. Enter point of purchase displays.

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Trade Show Booth Companies - Trade Group

APRIL 7, 2022

Are you confronted with doubts and internal opposition about how productive your trade show marketing program is going to be for your business? Did you know the two biggest challenges ANY marketing coordinator faces about trade shows are… Not being able to cope with rising costs and. Not being able to effectively measure ROI?

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