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Foot Locker, Sesame Street, Crocs team up to promote autism awareness

Inside Retail

Foot Locker has collaborated with Crocs to launch a new Sesame Street line for preschoolers and toddlers to raise awareness of autism. Further reading: How Foot Locker is stepping up the customer experience with AI The post Foot Locker, Sesame Street, Crocs team up to promote autism awareness appeared first on Inside Retail Australia.

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Navigating the fine line between AI, personalisation and engagement

Inside Retail

The risks of personalisation But it’s very easy for this personalisation to cross the line into intrusiveness. The post Navigating the fine line between AI, personalisation and engagement appeared first on Inside Retail Australia. It is critical to get the technology right.

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“At the starting line”: Building relationships and loyalty over Ramadan

Inside Retail

While certain retailers are identifying the commercial opportunities associated with the month of Ramadan, an expert suggests that Australian retailers are still “at the starting line” when it comes to authentic engagement with the Muslim community. Everyone is at the starting line,” she said.

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Why people who are great at their job can fail when they get promoted

Inside Retail

So, when companies decide to promote someone to a managerial role, they must consider that person’s people skills just as much as their technical skills. It’s understandable that company leaders don’t want to lose their best employees and so they promote them to give them more money and prestige within the organisation.

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Yoplait Kids unveils on-pack promotion and announces line-up of Team GB ambassadors in ‘Moments of Gold’ campaign

Retail Times

Yoplait Kids, creator of market-leading brands Petits Filous, Frubes & Wildlife, is delighted to unveil the launch of an exciting new on-pack promotion and announce an inspiring line-up of Team GB ambassadors as part of its ‘Moments of Gold’ campaign.

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How to Manage Seasonal Sales and Promotions Across Multiple Locations

Compliantia

In fact, for brick and mortar retailers, promotions generally account for anywhere from 10% to 45% of total revenue. Understanding how to manage seasonal sales and promotions is key to running a successful store. This job of managing promotions becomes more complex when you start adding multiple locations into the mix.

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The right formula? Promotion of toddler milk comes into question

Inside Retail

Australia’s consumer commission, the ACCC, is asking the government to consider the promotion of toddler formula as part of its review of the Marketing in Australia of Infant Formula (MAIF) Agreement later this year. In the third week, the subject line is ‘Does my baby have colic?’, The post The right formula?

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