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5 Exciting Retail Trends Revolutionising Personalised Gift Market in 2023

Retail Focus

In this blog, we’ll explore the five new retail trends that are shaping the personalisation gift market in 2023. From the rise of WonderDays experiences to the growth of gift vouchers, we’ll delve into unique and innovative ideas that will make your gift stand out.

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Lego appoints Justine McKenny as marketing chief for ANZ

Inside Retail

The Lego Group has appointed Justine McKenny as its new senior director, head of marketing for Australia and New Zealand, effective March 1. McKenny will lead the marketing team for the region and join the leadership team, reporting to Troy Taylor – VP and GM for Australia and New Zealand.

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Six must-have email marketing flows to elevate your customer journey

Inside Retail

Email marketing flows are crucial for crafting a seamless and personalised customer journey. With Klaviyo , an intelligent marketing automation platform, retailers can set up automated email flows triggered by specific customer actions, ensuring timely and relevant communication.

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The role of small gifts in customer loyalty

Retail Focus

However, one classic technique that shouldn’t be overlooked is gift-giving. Gifts and the importance of customer loyalty. Whilst this is a crucial aspect of marketing, it’s equally important to ensure that you are retaining your existing customers as well. Gift ideas for your customers. Read on to find out more.

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Nisa launches gift promotion for pre-Christmas presents

Talking Retail

Nisa has launched a gift promotion in an effort to boost business in the run-up to Christmas. Gift offers include a selection of stocking-filler confectionery, including Nestlé Smarties. Gift offers include a selection of stocking-filler confectionery, including Nestlé Smarties.

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Positive and Negative Experiences of the Enchanting European Christmas Markets

Retail Focus

One of the most cherished traditions during this season is the Christmas market, where locals and tourists alike gather to revel in the magic of the holidays. These markets, known for their twinkling lights, festive decorations, and the aroma of mulled wine and roasted chestnuts, are a quintessential part of the European yuletide experience.

Marketing 147
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ICYMI: Here are five strategies to leverage marketable moments in 2024

Inside Retail

Keeping track of all the seasonal events can be overwhelming, and missing just one or two key marketing moments may mean passing up an opportunity to inspire your customers to shop with your brand. These dates can inspire marketers to think outside the box and create opportunities they might not have considered. “You

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