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Inside Ikkari’s first physical store – and its plans for more

Inside Retail

The plan from the beginning was to make something that would synergise with the Aje Collective’s other businesses, and which complemented the health-focused lifestyle Norris saw in Aje’s target market. The customer that comes through Aje Athletica is moving with pace, and she’s also engaged in the fashion element. “I

Planning 246
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Understanding Generative AI for Retail

Theatro

Simply put, it enables machines to engage with humans in a more intuitive manner, adept at handling casual conversations and answering basic queries. How can Generative AI transform the retail space ?    Generative AI ’s potential in the retail sector is great.

Pattern 97
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Meet Sugar: The “anti-establishment” beauty retailer Indian consumers crave

Inside Retail

We will continue to build a strong community by focusing on creating solid content to keep educating and engaging our Sugar community across all platforms – digital and otherwise.”. These measures have helped them determine general trends and even developed targeted marketing strategies and sales activities.

Consumer 130
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How Aussie start-up Furlong & Gale is tapping into the timeless style of suits

Inside Retail

Meet Furlong & Gale Compared to Kate Spade New York, which launched in 1993, Furlong & Gale is a relative newcomer in this space. Currently, the business strategy is social-first, which guides how the brand initially engages with customers. “We’re Which is another lovely way to engage with customers,” she finished.

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In retail, there’s no one-size-fits-all approach to accessibility

Inside Retail

Mainstream media often neglects to show a true depiction of the disabled population, which can lead some retail businesses to underestimate how wide of a consumer market there is to engage with. When we are designing, we work with our blocks and customise them to the different market segments and functional needs of each target market.

Fashion 130
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Retail vs. Amazon for New Product Launches – Which route first?

Retail Bound

Retail Stores Retail stores offer a physical space for customers to shop in-person. The product cost that retailers negotiate, and stocking inventory can be expensive, and the competition for shelf space can be fierce. It’s important to understand which platform will best reach and engage with potential customers.

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The rise of Sheike: From Sydney market stall to style authority

Inside Retail

It’s a really vibrant space for us. She’s already really engaged with us on social and online, so I think this gives her the opportunity to come in and embrace the store experience. What are your plans for that space more broadly? SK: It’s a beautiful corner site in the City Cross building [on Rundle Mall].

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