Remove Engagement Remove Management Remove Social Media Remove Tailored
article thumbnail

Boost Your Marketing Performance in 2024 with Top Customer Engagement Tools

Retail Focus

In 2024, the landscape of customer engagement tools plays a pivotal role in elevating marketing performance. These tools are indispensable for implementing marketing automation, delivering tailored communication, and making data-informed decisions to enhance your campaign’s return on investment (ROI).

article thumbnail

Business Growth through Digital Transformation: The Case of Premium and Luxury Brands

Retail Focus

Expert Manager at Univers Retail | Ephemeral Retailing Specialist | Published Author | Speaker In the dynamic and ever-evolving landscape of contemporary business, the concept of digital transformation has emerged as a pivotal force shaping industries and strategies at an unprecedented pace. Ghalia BOUSTANI.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Taylor Swift offers a masterclass in marketing. Here’s what retailers can learn

Inside Retail

Rather than investing in and delivering on their brand promise, they focus on other, often supplementary, marketing strategies such as launching engaging campaigns, brands may believe they can substitute competence with warmth. Swift’s brand promise has always centred on quality products.

Marketing 290
article thumbnail

How Aussie start-up Furlong & Gale is tapping into the timeless style of suits

Inside Retail

Bridget Veals, David Jones’ general manager of womenswear, footwear and accessories, recently observed that suiting was a key trend in designers’ Autumn-Winter collections. Minimalism is very much the mood this season, with refined tailoring, monochromatic colour palettes, sleek slip styles, and denim taking over.

article thumbnail

ShipStation bolsters Aussie merchants with major platform enhancements

Inside Retail

The company is set to unveil a series of product enhancements tailored to match its industry-leading capabilities in the US. To enhance visibility and reach, retailers are encouraged to explore listing their products across multiple channels and leverage social media for increased discoverability.

Tailored 130
article thumbnail

Different Things to Consider Outsourcing in Your Retail Business (and Why)

Retail Focus

Order Fulfillment When outsourcing, retailers can benefit from streamlined inventory management, order processing, and shipping. Experts can create tailored marketing strategies and optimize your content to improve search engine rankings and increase brand awareness.

article thumbnail

Planning to sell online in the US? Here are some tactics to ensure success

Inside Retail

Tara Daly, senior director of product marketing at Loop Returns , shares with Inside Retail advice on getting started in the US market, some tips on cross-border shipping and logistics – including managing returns in a way that builds customer loyalty – and how to drive repeat business.

Planning 290