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Aptos survey: 88% of Gen Z shoppers in UK plan to visit a physical store this Golden Quarter

Retail Focus

The report found that the majority of Gen Z shoppers plan to spend more or the same on Christmas gifts compared to last year and that visiting stores during the festive period is a top priority. Aptos , a leader in unified commerce solutions, today announced the findings of its 2023 Golden Quarter Consumer Survey.

Planning 173
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Five ways retailers can use NFTs in loyalty programs

Inside Retail

Blockchain technology offers a secure and decentralised way to store and manage data, ensuring that loyalty program rewards and points cannot be tampered with or fraudulent. Additionally, the use of NFTs can help increase customer engagement, as they can be collected and traded by loyal customers.

Gifts 130
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ICYMI: Here are five strategies to leverage marketable moments in 2024

Inside Retail

Throughout every year, a multitude of major and minor calendar events offer great opportunities to engage with customers at a time when they are open to shopping for friends, families or themselves. This is a highly effective tool for reaching your most engaged customers.

Strategy 130
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Navigating the unique challenges of holiday shopping in 2023

Inside Retail

The last quarter of the year typically sees retailers jump behind any promotional event as a way to entice consumers over competition. These promotional events have traditionally seen retailers shift huge amounts of stock and provided bumper sales to round off the quarter. But this shouldn’t just be a retail race to the bottom.

Shopping 130
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Opinion: Say hello to the new face of beauty retail

Inside Retail

Many beauty retailers are reliant on physical experiences, but as we remain in lockdown, savvy brands are reimagining how to deliver new engaging experiences virtually by leveraging new technologies. Small Gestures’ is a feature that allows TikTok users in the US to send promotional gifts and treats to their contacts.

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Why US retailers are embracing a more inclusive holiday season

Inside Retail

When consumers search for holiday content online and in stores, they are still more likely than not to encounter Christmas-themed movies, home decor and gifting items. A separate report from Statista confirmed that in 2022, US consumers spent an average of $920 on Christmas gifts alone. billion and $966.6 per cent year over year.

Gifts 130
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In conversation with Aesop general manager, Preet Bains

Inside Retail

Here, Australia and New Zealand general manager Preet Bains discusses the brand’s omnichannel strategy, the sensory appeal of its unique stores and the key to maintaining the relevance of a legacy brand. . We seek to promote our brand integrity at all times, while providing exceptional products through engaging customer service.