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What The Iconic’s partnership with Cancer Council signals about retail’s power

Inside Retail

The Iconic has partnered with the Cancer Council with support from the Australian Government to promote sun-smart dressing as part of a joint cancer prevention and advocacy effort. The Iconic remains Australia’s leading fashion and lifestyle platform with 25 million monthly visitors, an estimated 2000 app downloads every day and over 1.7

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E-commerce sales fall as cost-of-living pressures hit consumers

Inside Retail

However, these positives are likely attributable to a range of factors – including inflation, fewer sales promotions being pushed by brands this year and more big-ticket holidays and high full-price items being sold – as opposed to consumers buying more, given the number of units purchased per online sale actually fell 19 per cent.

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How pharmacies are tapping into personalisation tech

Inside Retail

Using loyalty rewards to promote health outcomes. After downloading the app, users are taken through a 25-question onboarding flow that leads to a personalised set of health resources and free health programs that help customers build healthy habits. Merging above-the-line and below-the-line promotions.

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Cross-channel and cross-device identification ‘black-holes’ are hampering retailers’ personalisation capabilities, Wunderkind data shows

Retail Focus

The research also analysed to what degree retailers are tailoring subscriber emails based on visitor behaviour and interests, including previously browsed products and categories. To find out more about the latest eCommerce benchmarks on first-party fitness and owned channel optimisation, download the 2023 WunderkIndex Report.

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Boost Your Marketing Performance in 2024 with Top Customer Engagement Tools

Retail Focus

These tools are indispensable for implementing marketing automation, delivering tailored communication, and making data-informed decisions to enhance your campaign’s return on investment (ROI). Personalization capabilities: Choose a tool equipped for personalized communication through user segmentation and tailored content.

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Super Saturday predicted to be UK’s busiest in-store shopping day of Peak Trading, according to Sensormatic Solutions

Retail Focus

“Those looking to make the most of it can use our predictions as a guide – but it’s critical that retailers also leverage internal data and analytics tools to refine their approach to promotions, staffing and customer experience in November and December.

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Why e-commerce players need a composable commerce solution

Inside Retail

The paper shows that by adopting a composable approach, enterprises can create a tailored e-commerce experience to meet the unique demands of their customers both today and tomorrow. For businesses that do respond to the challenge, the benefits can be almost immediate. to live chat with a team representative.

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