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Smarter data: Reach high-propensity shoppers and deliver optimal digital impact

Inside Retail

By targeting high propensity to purchase individuals, you can expect: Higher conversion rates – because a high propensity audience consists of people most likely to purchase the product or service being promoted, they’re more likely to convert into paying customers. Increase total rating points by $1.8

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What investors want: The four e-commerce metrics that matter most

Inside Retail

For example, if your gross profit margin is less than 50% and you’re currently spending 20-30% of your revenue on acquiring customers, it makes it very difficult be able to build a solid foundation to accelerate growth by investing further in talent and marketing whilst remaining profitable. No metric is an island.

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3 Reasons Digital Marketing Matters To Your Retail Business

RetailMinded

Whether your business is engaged purely online or accepts transactions through physical stores, it needs to be digitally present. For you to stay ahead of the game, you must keep up with digital innovations and apply up-to-date marketing strategies. Tracking efficiency and effectiveness is crucial in a marketing campaign.

Marketing 106
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5 Retail Marketing Strategies to Drive Sales

Creative Displays Now

If that doesn’t change your mind about using e-commerce platforms, here are other ways these tools can increase your sales opportunities: Reach customers who live too far from your product suppliers. Engage online with your audience. Keep your brand at the front of customers’ minds. Focus on website responsiveness.

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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

RetailMinded

This has led to the emergence of social commerce , where customers can connect with brands they identify with through various platforms. Finally, there has been a significant shift towards experiential retail, with customers expecting more than just products from retailers.

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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

RetailMinded

This has led to the emergence of social commerce , where customers can connect with brands they identify with through various platforms. Finally, there has been a significant shift towards experiential retail, with customers expecting more than just products from retailers.