Inside Retail

JANUARY 2, 2024

Jia Lee, senior content marketing manager at Klaviyo, says the company’s suite of tools – including email marketing , SMS marketing , mobile push, reviews, and customer data platform (CDP) – can help brands optimise their campaigns and engagement through memorable occasions during the year.

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Inside Retail

APRIL 23, 2023

Blockchain technology offers a secure and decentralised way to store and manage data, ensuring that loyalty program rewards and points cannot be tampered with or fraudulent. Additionally, the use of NFTs can help increase customer engagement, as they can be collected and traded by loyal customers.

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Inside Retail

DECEMBER 18, 2023

Lockdowns and the pandemic changed all of that, and today there’s hardly a CEO, board or management team that hasn’t taken the full dive into data and digital as their path to future success. What should follow is a golden era of customer engagement. The next battleground is retail media.

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Inside Retail

JUNE 5, 2023

In fact, while internet search is the most common method of gathering information for an upcoming shop, catalogues are a close second, ahead of social media and more traditional forms of advertising. Watch the full webinar here. And, according to Straw, data will play a key role in this transition. “I

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Inside Retail

MAY 3, 2021

Online and in-person selling quickly became complementary strategies and soon that model gave way to omnichannel retailing – delivering a seamless customer experience across all platforms including physical space, e-commerce, mobile applications, and social media. Efficiency redefined. per cent, which represents an 18.7

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Inside Retail

OCTOBER 24, 2023

Daniel Broderick, New Era’s managing director for Asia Pacific, recently shed light on how this iconic brand aims to shape the future of fashion in the region. The brand also invested in targeted marketing campaigns, leveraging social media and celebrity endorsements to engage with a younger demographic. “My

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Inside Retail

JUNE 22, 2023

While it can depend on the role, some fundamental attributes are essential when working with customers. Empathy In a post-pandemic world of increasing automation, artificial intelligence and self-service, the way customers engage with organisations is also changing. Caring Customer service is a people-focused job.

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Inside Retail

JULY 12, 2021

Fortunately, the right customer identity and access management (CIAM) provider can offer an arsenal of solutions that will address customer experience and security in tandem. . For example, you may want to verify a customer’s identity if they log in with a new device or place an order above a certain value.

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Retail Focus

NOVEMBER 7, 2023

A survey by IBM and the National Retail Federation reveals that around 56% of Gen Z global shoppers visit physical stores for the sake of a “fun” experience, which includes capturing set designs for social media sharing. Personalized recommendations and interactive displays enhance customer engagement.

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RetailMinded

JULY 29, 2023

To effectively captivate customers, businesses should consider integrating interactive features into their stores, such as virtual or augmented reality displays. These elements play a crucial role in sustaining customer engagement and interest. Indie retailers should track key metrics to get insights into their level of success.

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RetailMinded

JULY 29, 2023

To effectively captivate customers, businesses should consider integrating interactive features into their stores, such as virtual or augmented reality displays. These elements play a crucial role in sustaining customer engagement and interest. Indie retailers should track key metrics to get insights into their level of success.

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Creative Displays Now

MARCH 4, 2024

Digital marketing: Online marketing can use organic or paid ads to reach your target audience through multiple online platforms like emails, texts and social media posts. In most cases, consumer product manufacturers use a combination of online and offline marketing strategies to reach as many customers as possible.

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RetailMinded

JANUARY 29, 2021

This striking statistic highlights how retailers themselves are exacerbating the cost and complexity of managing returns, with the average returned purchase passing through seven people before it’s listed for resale. A staggering 69% of retailers are not deploying technology solutions to automate and process returns. You can’t win them all.

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Retail Bound

NOVEMBER 7, 2023

This can help you realize how to allocate the funds to support PR efforts.

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Inside Retail

NOVEMBER 27, 2023

As we edge closer to 2024, this phygital wave is being propelled by a raft of emerging technologies that promise to redefine the contours of retail operations, marketing strategies and customer engagement paradigms. This is especially crucial in managing seasonal or event-driven merchandise.

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Parcel Pending

MAY 3, 2023

Here are five retail trends to keep in mind to ensure your business can fulfill customer needs and stand apart from the competition in 2023. 2 Mobile-first cohorts like Zoomers (Gen Z) are a key group influencing consumer trends as they relate to the direction of social commerce and the omnichannel retail equation.

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RetailMinded

DECEMBER 6, 2022

In fact, some retailers are using AI to optimize their inventory management, customer service, and marketing strategies. At the heart of all these techniques is an understanding of what customers want from their shopping experience. It helps with inventory management as well. . Augmented Reality.

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Inside Retail

AUGUST 17, 2021

This provides the framework for choosing the tech that provides them with the capabilities, data and insights, helping them enhance their products and services to keep customers engaged and excited about what they are doing.”. These become assets in your digital wardrobe and used as content for social media.

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Parcel Pending

MARCH 29, 2024

Stacy Hughes, CISO at investment management firm Voya Financial, emphasizes the gravity of data security: “Every organization should assess where their sensitive data resides, whether third and fourth parties can access that data, and whether those organizations uphold robust data classification policies.” March 20, 2024.

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Parcel Pending

FEBRUARY 28, 2023

Customer experience depends on many factors: doing research about a product on social media , shopping in-store, visiting the company’s website, choosing a delivery method, and even navigating the return process. All of these together form the basis of a customer ’s judgment about the a retailer ’s brand and products.

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Parcel Pending

FEBRUARY 28, 2023

Customer experience depends on many factors: doing research about a product on social media , shopping in-store, visiting the company’s website, choosing a delivery method, and even navigating the return process. All of these together form the basis of a customer ’s judgment about the a retailer ’s brand and products.

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RetailMinded

JANUARY 21, 2022

And, while the current retail industry all too often has frustrating experiences to manage – including empty store shelves, hiring instability, and rising inflation – I believe that with great challenges also come great opportunities and NRF 2022 certainly reinforced this sentiment for me this year. Customer Engagement Remains a Must.

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Inside Retail

OCTOBER 11, 2023

Analyzing over 80 different rigorous peer-reviewed studies on DTC, we discovered a few common insights that prove the DTC model isn’t dead, it’s just evolving and, in fact, it could still be a great way for smaller brands to build customer engagement. But first, let’s take a look at the history of DTC and why it became so popular.

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Retailing Insight

SEPTEMBER 12, 2023

Cash – Manage your cash flow, manage your growth. Whether you are a team of one or have a few team leads and managers on staff, making sure your leadership is working in alignment is important. Those pillars are: Strategy – Creating a business growth strategy that you can live every day. Whiteboard, Google Docs, sticky notes.

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Creative Displays Now

JUNE 30, 2021

These instances highlight how customers interact with brands, as well as how brands respond to them. As a marketing manager, your main goal is to remain profitable and competitive while satisfying your customers. Instead, they can discover, research and buy products on social media shops without leaving the app.

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Retail Bound

DECEMBER 3, 2021

By playing on those impulses, businesses can potentially increase their sales by engaging customers they may not have thought to market to previously. But there are still plenty of marketing tactics you can deploy to keep your customers engaged and attract new ones. Tips to Manage Your Holiday Inventory Requirements.

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Inside Retail

FEBRUARY 9, 2022

A retail business is far more than a store front, a website, and a social media post or marketing email – although often these elements are all the end customer perceives. Gallup’s research shows that, globally, 4 in 10 employees strongly agree that their supervisor or someone at work seems to care about them as a person.

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RetailMinded

OCTOBER 21, 2020

Here’s a list of tips that’ll teach you how to manage liquidation auctions and on which things to focus your attention to: Thorough Research Is A Must. Until recently, engaging your customer base meant you have to either engage them within your retail store or via emails. However, this is not the case anymore. .

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Parcel Pending

APRIL 21, 2021

Omnichannel retail is about creating consistent experiences across apps, websites, social media , ads, and in- store visits to increase customer engagement. Put simply: customers want to purchase effortlessly and seamlessly across every platform. The Value of Omnichannel Shopping Experiences.

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Inside Retail

OCTOBER 26, 2023

Lightspeed is a single platform for point-of-sale, payment processing, inventory management and reporting which also includes tools for e-commerce and marketing. Liz Anderson, founder of the healthcare & beauty brand, White Earth, says Lightspeed’s inventory management feature saves her team time and stress in monitoring inventory. “I

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Inside Retail

SEPTEMBER 1, 2022

To manage challenges while capitalising on e-commerce growth, retailers of all sizes are turning to the agility provided by the cloud. This reflects a shift from managing one or two demand spikes to handling sustained spikes over longer periods of time. Data siloed across multiple channels curbs customer acquisitions and loyalty.

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Inside Retail

JUNE 14, 2022

Delivery has become a clear indicator of retailer competence, defining the brand value as much as any other part of the customer engagement. Today’s customers are used to lightning-fast service and a poor delivery experience can be the dividing factor to turn a first-time shopper into a loyal customer.

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Inside Retail

AUGUST 15, 2023

It does so through a variety of methods, including the use of its website, social media, product packaging and custom-made postcards. The brand has also strategically positioned its bean retail areas and filter-brewing stations in prominent and accessible spots in its cafés, to encourage customer engagement and enquiry. “To

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